ChowNow

JANUARY 23, 2025

And heres the other thing about focusing on customer retention: it saves you a boatload of money on marketing. New customers require you to convince them to come in and eatand this usually requires a lot of marketing tactics to keep your brand on the top of their minds. Marketing = tons of your money. Thats huge!

2025 195

2025 Loyalty Program Operations Email Marketing 195

ChowNow

FEBRUARY 12, 2025

This guide will teach you everything you need to know about getting started with restaurant marketing. By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door.

2025 195

2025 Marketing Email Marketing Operations 195

ChowNow

JANUARY 23, 2025

Maybe hosting an event could pump some new life into your restaurant. We searched high and low for every restaurant event idea out there, then boiled them down to what we believe are the most exciting and effective restaurant events to keep regulars ecstatic and new customers talking.

Events 195

Events Seasonal Menu Social Media Customer Experience 195

Modern Restaurant Management

DECEMBER 17, 2024

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their views on what trends and challenges owners and operators can expect to see in 2025. After a challenging 2024, it’s promising to see restaurant operators looking ahead to 2025 with optimism.

2025 419

2025 Loyalty Program Customer Experience Online Ordering 419

Restaurant Business

JUNE 13, 2025

Starbucks’ latest gambit to improve operations? By Heather Lalley on Jun. 13, 2025 Facebook Twitter LinkedIn Upscale soup dumpling chain Din Tai Fung has the industry’s highest average unit volumes. Photo: Shutterstock Welcome to Restaurant Business’ Week in Review for the week of June 9, 2025.

Operations 227

Operations Leadership 2025 Fast Casual 227

ChowNow

MAY 9, 2025

These include: Food Costs Labor Costs Occupancy Costs Operating Costs Marketing and Promotions Expenses Every successful restaurant owner knows that tracking these isnt just a bookkeeping exercise; its how you spot opportunities to save money, collect data for better decision making, and run more efficiently.

Operations 195

Operations Email Marketing Food Supply Seasonal Menu 195

Modern Restaurant Management

JULY 13, 2022

Differences in manpower, brand recognition, technology and marketing budgets have all presented significant challenges for single location restaurants to compete for market share. Marketing. Maximizing this opportunity for free marketing is key to developing deep relationships with customers and building customer loyalty.

Franchising 536

Franchising Franchise Operations Loyalty Program 536

ChowNow

MAY 2, 2025

Your customer email list is your most valuable marketing asset, giving you an incredible ROI of $42 for every $1 you spend. But just building an email list isnt enough. And heres the real advantage: email still outperforms social media when it comes to open rates, click-through rates, and return on investment.

Email Marketing 195

Email Marketing Loyalty Program Social Media Seasonal Menu 195

ChowNow

FEBRUARY 28, 2025

In this article, you will learn: How to improve your restaurants visibility so more people discover you Engagement strategies that turn first-time visitors into repeat customers Practical marketing tactics to fill more tables and increase takeout orders Here are eight strategies proven to attract more customers to your restaurant.

2025 195

2025 Email Marketing Social Media Loyalty Program 195

7 Shifts

OCTOBER 22, 2024

Let’s explore 26 proven online marketing strategies to help your restaurant thrive. Target location-specific searches for more visibility The ultimate goal of your online marketing campaigns should be to bring in local customers to your restaurant. To do so, you must have an optimized website and engaging social media profiles.

Book 195

Book Marketing Email Marketing Social Media 195

ChowNow

FEBRUARY 7, 2025

Building a restaurant marketing budget can feel overwhelming. With tight margins, unpredictable cash flow, and endless marketing options, its hard to know how much to spendor where to spend it. Creating an effective marketing budget doesnt have to be all that complicated. The good news?

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

ChowNow

MAY 30, 2025

Figure out your goal, then match it with a promotion that fits your restaurants operations and venue. If youve got a big outdoor patio, maybe a summer evening special event is the best move. A restaurant marketing strategy that works for a sports bar might fall flat at a vegan cafe. Most importantly, know your audience.

Ordering 195

Ordering Loyalty Program Social Media Email Marketing 195

Modern Restaurant Management

DECEMBER 27, 2024

With AI’s growing prominence in marketing discussions this year, brands have begun navigating both its potential and pitfalls. For restaurant operators, these challenges underscore the importance of thoughtful decisions that boost efficiency and drive customer retention.

2025 275

2025 Loyalty Program Email Marketing Customer Experience 275

Perfect Daily Grind

JUNE 15, 2025

Current market challenges mean it’s never been harder to operate a coffee business – and this includes marketing and branding. High and volatile green coffee prices , along with increasing operational costs, are creating a more competitive market. Print and offline marketing remain crucial tools.

Marketing 144

Marketing Email Marketing Social Media SEO 144

Modern Restaurant Management

OCTOBER 1, 2024

Bar and restaurant operators often face tough dilemmas, ranging from the daily question, “Should we be mixing more drinks or turning more tables?” With today’s technology, bar and lounge operators can have the best of both worlds. This question often stymies operators eager to increase revenues.

Bar 449

Bar Operations Back of House Front of House 449

Modern Restaurant Management

AUGUST 7, 2024

That's where old-fashioned consistent marketing efforts comes into play. "It’s "It’s important to think long term," HungerRush's SVP of Marketing Shannon Chirone told Modern Restaurant Management (MRM) magazine. "Cutting A balanced mix of online marketing and local marketing is ideal. "Make

Marketing 471

Marketing Email Marketing Social Media Coupons 471

Goliath Consulting

MAY 1, 2025

For restaurants, social media marketing is more than just posting food photos. According to Toast , restaurants are seeing success by sharing behind-the-scenes content, staff spotlights, and recipesoffering a more personal look into their operations. How Often Should You Post? Consistency is key, but more isnt always better.

Social Media 195

Social Media Marketing Email Marketing Influencer 195

Modern Restaurant Management

MARCH 20, 2020

We’re not alone — market research company Frost & Sullivan projects that online/mobile ordering will be a $200 billion dollar industry by 2025. With every online order, millions of customers are entrusting restaurant owner/operators with their most essential information.

Online Ordering 540

Online Ordering Email Marketing Website Management Franchising 540

ChowNow

JUNE 12, 2025

A clean, mobile-friendly site with a fast checkout experience makes it easy for existing customers to order whenever they like and gives new customers confidence that your operation is legit. Include direct links to your online ordering page in your bio, posts, and promotional emails.

Loyalty Program 195

Loyalty Program Social Media Online Ordering Email Marketing 195

Goliath Consulting

DECEMBER 12, 2024

Upgrade Surveillance and Monitoring Verify that all security cameras are operational and strategically placed to cover entrances, exits, cash registers, and storage areas. For special events, consider hiring temporary staff trained in crowd management. Ensure unblocked pathways to exits and comply with fire safety codes.

Bar 195

Bar Cash Management Seasonal Menu Restaurant Law 195

Modern Restaurant Management

JULY 28, 2022

Customer data is only one segment of the information you need for good sales insights, marketing information, and business analytics. Company information is any data generated by your company during your regular operations. Many ask for the name and email or phone number of the customer. Phone Number. Behavioral Information.

Loyalty Program 520

Loyalty Program Mobile Ordering Email Marketing Online Ordering 520

Modern Restaurant Management

NOVEMBER 23, 2021

Restaurant operators are now looking for solutions to retain customers as colder weather and economic conditions threaten their bottom line. These tags enable staff and operators to surface detailed guest information, including itemized POS data, visit length and frequency, spend history, and even wine preferences.

Loyalty Program 474

Loyalty Program Email Marketing Customer Experience Seasonal Menu 474

Modern Restaurant Management

JANUARY 31, 2023

5 Use social media and email marketing to promote Super Bowl specials and gift card promotions to attract customers. Thiscan be done by offering discounts or special promotions to customers who have visited the restaurant multiple times during the event. This can help increase sales and also encourage repeat business.

Loyalty Program 461

Loyalty Program Social Media Email Marketing Online Ordering 461

ChowNow

JUNE 6, 2025

That’s a significant amount of lost business tied to something you can improve on your own, but the problem is that most operators have no idea where to begin fixing the issue. Direct Channels One of the best things you can do for your restaurant business is to own your online ordering system and use it to build your email list.

Social Media 195

Social Media Online Ordering Email Marketing Website Management 195

Modern Restaurant Management

AUGUST 3, 2021

Use Facebook, Instagram and/or TikTok to share your unique offerings, daily specials and other events and to interact with customers. Deploy email marketing to build a subscriber list and send news of special features and special events on a regular cadence. I really look forward to those emails!

Customer Experience 539

Customer Experience Social Media Email Marketing Online Ordering 539

Modern Restaurant Management

MARCH 3, 2025

First, we seek a deep understanding of the restauranteur’s vision and values, as well as their target audience and market positioning. Finally, we look at the launch strategy and marketing plan. We want a new brand to hit the market with impact. First is standing out in a market more crowded today than ever before.

Social Media 251

Social Media Customer Experience Email Marketing Loyalty Program 251

Modern Restaurant Management

DECEMBER 10, 2020

Digital marketing is a key ingredient that can help restauranteurs connect with customers to achieve both. Digital marketing strategies can be a force multiplier for bringing back loyal restaurant customers, attracting new customers and increasing brand awareness. Focusing on local SEO. Prioritizing Social Media. With over 2.7

Marketing 563

Marketing Social Media Website Management SEO 563

Modern Restaurant Management

OCTOBER 1, 2022

Restaurant marketing revolves around making your business known. Let’s look at low-budget restaurant marketing ideas to succeed in inflationary times. Send Relevant Emails. Restaurant email marketing is another cost-effective way to boost your brand. Does this type of marketing work in 2022?

Marketing 508

Marketing Email Marketing Social Media SEO 508

Goliath Consulting

MARCH 3, 2025

For restaurant owners and operators, success depends on more than just great food and excellent serviceit requires staying informed, connected, and supported. They also provide timely updates on new laws and compliance requirements, helping restaurateurs stay ahead of changes that could impact their operations.

Food Safety 248

Food Safety Certification Restaurant Law Healthcare 248

Modern Restaurant Management

MAY 25, 2022

Operating a successful restaurant is no easy task, and the fruits of your labor are dependent on a variety of factors. Make sure your establishment has links to “Review us on Google” throughout your website, social media platforms, and marketing materials. Your best restaurant and bar marketers are the customers themselves.

Email Marketing 473

Email Marketing Social Media Food Truck Loyalty Program 473

Goliath Consulting

MAY 13, 2025

The right partnership can help you boost sales, grow brand awareness, introduce new products, or even break into a new market, as discussed in TouchBistro. Offer post-workout discounts or smoothie samples Sponsor a local class or pop-up event Co-host wellness challenges with mutual giveaways 3. Dont partner just to post.

Seasonal Menu 195

Seasonal Menu Email Marketing Brewery Retail 195

Restaurant Business

JUNE 20, 2025

Laurie Casler, Seasons 52’s operations chief, will become president of Seasons 52. He has been EVP of operations for LongHorn Steakhouse for seven years. Wilkerson will be replaced by Mark Cooper, president of Seasons 52 and Bahama Breeze. Meanwhile, Thomas Hall was named president of Chuy’s, Darden’s recent acquisition.

Delivery 232

Delivery Fast Casual Leadership Point of Sale 232

The Rail

MARCH 25, 2025

By Jordan Hayes, Contributor Relocating a restaurant is a major event that offers an opportunity to rebrand, refresh, and create excitement among your customers. By using a combination of digital and traditional marketing strategies, you can turn your restaurants move into a celebration rather than a disruption.

Social Media 130

Social Media Email Marketing Customer Experience Events 130

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Modern Restaurant Management

JULY 12, 2022

The event celebrates another year of connecting hungry guests with discounted meals at restaurants all over the country, and 2022 is shaping up to be a different experience than in years past. Be In Charge of Your Own Marketing. But don’t stop there. Attract and Retain Guests with a Loyalty Program. So, what are you waiting for?

Loyalty Program 558

Loyalty Program Online Ordering Point of Sale Customer Experience 558

Modern Restaurant Management

JUNE 18, 2020

Inspiring stories of unexpected successes are already beginning to emerge, and there have been many valuable lessons learned over the last few eventful months. What marketing methods would you employ with a proactive mindset? And how can you infuse your optimism into your marketing?

Marketing 568

Marketing Social Media Email Marketing Innovation 568

Modern Restaurant Management

APRIL 30, 2021

Consumers and customers have changed their behavior due to the events of the previous year. So it makes good business sense to revamp your marketing strategies. Five Local Marketing Strategies. Any credible digital marketing provider will tell you that the best goal of any marketing campaign is to attract local business.

Marketing 568

Marketing Food Safety Social Media Small Business 568