7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

Seating 221

Seating Email Marketing Marketing SEO 221

Restaurant Engine

NOVEMBER 11, 2020

According to one email service provider , email marketing outranks popular marketing tools like social media, SEO, and PPC advertising. This means email marketing for your restaurant is more important than ever. Let’s look at the most effective email marketing subject lines for restaurants.

Email Marketing 96

Email Marketing Marketing Coupons Mobile Ordering 96

7 Shifts

OCTOBER 23, 2020

In an era when enabling online ordering is essential to running a restaurant, having an online presence for your restaurant is critical. These social networks don't have the capabilities your restaurant needs to become an online business. You don't even need to know how to code to use them!

Website Management 370

Website Management Online Ordering SEO Hiring 370

7 Shifts

NOVEMBER 9, 2022

A great email newsletter. When done right, email marketing works wonders—you stay top of mind and increase order values. of customers make a monthly purchase based on marketing emails. But what makes email newsletters such an effective marketing strategy for restaurants? Table of Contents.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

ChowNow

DECEMBER 2, 2020

When looking for ways to grow your sales, look no further than restaurant email marketing. Your customers expect to receive emails from you, whether it be for order confirmations, regular updates, or discounts. This makes email a great way to stay top of mind. Step 1: Build your email list.

Email Marketing 78

Email Marketing Marketing Online Ordering Social Media 78

Restaurant Engine

OCTOBER 11, 2023

It’s key to engage with your customers through their online reviews. You can do all the marketing in the world. Just as important, though, is using your strong, positive online reviews to leverage trust and loyalty in your restaurant. Fill your restaurant with the social proof of online reviews. #6:

Social Media 110

Social Media Email Marketing SEO Website Management 110

7 Shifts

DECEMBER 17, 2020

Customer retention is important because it measures how good your restaurant is at making your customers happy and bringing them back in the door (or ordering delivery). The basic information you should be collecting is first and last name, phone number, and email address. This applies to in-person asking as well as online forms.

Loyalty Program 370

Loyalty Program Social Media Email Marketing Customer Service 370

7 Shifts

JUNE 20, 2022

Ghost kitchens emerged in the back half of the 2010s as delivery apps began to take hold of the dining market. Benefits can include: Increased efficiency: Ghost kitchens are designed for efficiency with less staff, and can help restaurant owners save time and money. Testing a proven restaurant concept or idea in a new market.

Front of House 435

Front of House Food Truck Back of House Social Media 435

ChowNow

FEBRUARY 14, 2024

More and more restaurants are launching their own websites, mobile apps, and online ordering channels. So much so that diners go out of their way to order directly from restaurants they love. We’re always looking for new ways to help restaurants get more from their online ordering and boost their revenue streams.

Website Management 78

Website Management SEO Mobile Ordering Online Ordering 78

Modern Restaurant Management

JUNE 24, 2021

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Most simply do not have the time needed to research digital marketing strategies, let alone implement them. This often means marketing and advertising efforts are done on-the-fly or simply 86’d.

Marketing 203

Marketing Social Media Mobile Ordering Website Management 203

ChowNow

JANUARY 22, 2021

Now that you’ve invested in your own restaurant app for online ordering , your next question is likely, “How do I encourage my customers to use it?”. In fact, diners who download restaurant apps order twice as often as diners who don’t, according to ChowNow internal data. Market your restaurant app via email.

Email Marketing 148

Email Marketing Mobile Ordering Social Media Download 148

7 Shifts

FEBRUARY 22, 2021

Restaurants have been pressured to make the move online to stay afloat amid the global pandemic and city-wide lockdowns. Leveraging F&B technologies solutions can entice online customers and attract traffic to your website and social media pages. Consider some organic or sponsored social media posts.

Loyalty Program 195

Loyalty Program Tip Distribution Email Marketing Social Media 195

Modern Restaurant Management

DECEMBER 10, 2020

Digital marketing is a key ingredient that can help restauranteurs connect with customers to achieve both. Digital marketing strategies can be a force multiplier for bringing back loyal restaurant customers, attracting new customers and increasing brand awareness. Prioritizing Social Media. Focusing on local SEO.

Marketing 225

Marketing Social Media SEO Website Management 225

7 Shifts

SEPTEMBER 20, 2022

Here you'll find links to our favorite blog and support articles, information about 7shifts Academy, our social media profiles, and more. These resources are designed to help you excel. Free online courses. Check us out on social media. Restaurant Marketing Course. Follow us on social media.

FOH 195

FOH BOH Social Media Fine Dining 195

Modern Restaurant Management

MAY 21, 2021

They bombard them with aggressive sales pitches and impersonal marketing campaigns, often driving away their best supporters altogether. Major social media networks like Google+ Communities, Facebook, and LinkedIn all give you the ability to create communities for your business. Many successful brands take a different approach.

Social Media 203

Social Media Customer Experience Email Marketing Online Ordering 203

Touch Bistro

APRIL 27, 2021

The best restaurant websites all have one thing in common: they make it incredibly easy for online visitors to find what they’re looking for. This is crucial because 77% of diners report visiting a restaurant’s website before they dine in or order takeout or delivery from an establishment. Elements of Great Restaurant Websites.

Design 92

Design 2021 Online Ordering Website Management 92

Chowly

APRIL 17, 2024

Introduction In the dynamic realm of restaurant marketing, two industry leaders, Targetable and Chowly, are forging a united path forward. Their recent insights, shared on a Hospitality Hangout podcast episode, shed light on innovative strategies tailored to improve digital marketing for SMBs. The journey begins with discoverability.

Marketing 52

Marketing Social Media Email Marketing Online Ordering 52

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

ChowNow

FEBRUARY 27, 2024

Effective restaurant marketing means reaching diners wherever they are. To gain more diners and drive more orders, restaurants need to optimize their mobile marketing and make it easier to order. What’s mobile marketing? Why mobile marketing for restaurants? Not sure where to start? Learn more.

Marketing 78

Marketing Mobile Ordering Email Marketing Online Ordering 78

Open for Business

JANUARY 26, 2023

And if restaurant owners don’t put restaurant marketing efforts behind a promotion, the best concepts can stall. With that research and thinking done, it’s time to design your next restaurant promotion. Online ordering People are so crazy about online ordering that it makes sense to promote heavily if you have it.

2023 122

2023 Loyalty Program Social Media Seasonal Menu 122

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. What are they ordering?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Web Diner

JUNE 4, 2021

On the surface, it’s easy to downplay the importance of building your brand on social media when you’ve got dishes to prepare, employees to keep in check, an inventory to update, and customer service to attend to. billion active social media users , it’s the best place to market your restaurant! With a whopping 3.03

Social Media 36

Social Media Email Marketing Customer Service Advertising 36

Modern Restaurant Management

FEBRUARY 2, 2022

Oftentimes, the best solution isn’t as elusive as we think, and that’s certainly the case with new restaurant tech designed to enable you to do more with less. For example, a handheld POS device will allow you to turn tables faster, improve order accuracy, and speed up service. And that's not all. Go Digital.

Loyalty Program 197

Loyalty Program Online Ordering Social Media Mobile Ordering 197

7 Shifts

MAY 1, 2020

Order online at unayxe.com or call 306.978.0116. ??: Delivery: employ FOH staff to deliver the meal kits to your diners Frequency: will you offer a one-time meal kit designed to last a few meals? Carmen Hamm Owner, Picaro. View this post on Instagram Heat & serve taco kits, now with roasted pork shoulder!

FOH 364

FOH Online Ordering Delivery Food Supply 364

Bingage

JUNE 27, 2023

In today’s competitive e-commerce landscape, building a loyal customer base is crucial for the success of your online store. One effective way to foster customer loyalty is by implementing a well-designed loyalty program. FREE Plan Available: YES Paid Plan: starting with only $159/month (Up to 800 orders per month) 3.

Loyalty Program 98

Loyalty Program Point of Sale Social Media Email Marketing 98

Cheetah

APRIL 23, 2021

In this fourth and final chapter of the Ghost Kitchen 101 series we look at the marketing strategies that empower ghost kitchen brands, help increase their online visibility and enable them to crush the competition. The only arena where virtual restaurant brands can compete over visibility is online. Reading Time: 6 minutes.

Email Marketing 148

Email Marketing Social Media Online Ordering Customer Experience 148

The Rail

MARCH 21, 2023

They help with everything from always have an updated menu, to faster service, to direct in-house marketing, and even less stressful staff! By scanning the code, customers can access the restaurant's digital menu and place orders without physical contact or interaction with staff. This reduces the risk of spreading germs and viruses.

Social Media 111

Social Media Email Marketing Front of House Customer Experience 111

Modern Restaurant Management

DECEMBER 21, 2020

Restaurant marketing strategy, design, and internal systems will evolve for independents and chains alike in the coming year. In 2021, restaurant marketing strategy, restaurant design, and internal systems—for independents and chains alike—will evolve, and technology and robotics will become commonplace.

2021 191

2021 Email Marketing Online Ordering Advertising 191

Cheetah

JANUARY 13, 2022

From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools. 3 rd party delivery apps, ghost kitchens and privately owned franchises are all fighting for the same market share.

Loyalty Program 148

Loyalty Program Mobile Ordering Airlines Merchandise 148

Restaurant Engine

FEBRUARY 14, 2024

Nearly everyone you know is online. They visit your website, your social media platforms, your Google Business page, and more. Digital marketing is integral to your restaurant’s overall marketing strategy, and it helps you increase your bottom line and drive growth. In fact, it’s a given.

Email Marketing 52

Email Marketing Loyalty Program Social Media Online Ordering 52

Modern Restaurant Management

OCTOBER 20, 2023

Rebranding is the process of creating a new identity both visually and strategically through a new logo, website, and marketing strategy. It’s important to start with understanding why you want to rebrand in order to drive the right kind of change. Your ideal audience is the people you want to order your food.

Email Marketing 183

Email Marketing Online Ordering Food Truck Merchandise 183

SpotOn

MARCH 5, 2024

Kim Dieu knows marketing. Before she opened the modern Vietnamese concept Mi' N Tea , alongside her brother, Troy, and parents, Kim Tran and Dan Dieu, she worked in product marketing and graphic design, helping build brands. So I'd have to tend to that more than marketing," says Dieu. 

Email Marketing 52

Email Marketing Loyalty Program Online Ordering Front of House 52

ChowNow

DECEMBER 7, 2020

Guests in most areas can’t flock to crowded dining rooms and order catering for large celebrations, but hope isn’t totally lost. Restaurant operators looking for a seasonal boost this year need to lean on holiday marketing ideas for takeout and delivery instead. . Spread the word via email.

Marketing 88

Marketing 2020 Email Marketing Seasonal Menu 88

Sling

JULY 24, 2023

Some of these apps are designed to solve specific problems, like shift scheduling or point of sale , while others boast all-in-one suites for every aspect of restaurant management. There is an ever-growing market of specialized software for all of the outside-the-kitchen things restaurateurs have to think about.

2023 78

2023 Management Management Tip Distribution 78

Modern Restaurant Management

MAY 21, 2020

However, as long as you keep the spotlight on food safety – sanitization, employee health monitoring and personal hygiene, and social distancing – your restaurant won’t be a hub of contagion. You can save up on ingredients by discontinuing the more niche dishes that rarely get ordered. Offer Disposable Menus.

Social Media 215

Social Media Food Safety Cash Management Kitchen Safety 215

Restaurant Engine

JULY 27, 2022

Grab online users attention to draw them into your restaurant. It’s never been more important to draw customers into your restaurant and increase your online ordering. You want to find new customers and retain your current ones through attractive and enticing marketing. 2: Leverage Social Media. tweet this).

Email Marketing 105

Email Marketing Social Media Loyalty Program Coupons 105