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The Rise of Exclusivity: VIP vs Traditional Discounting

Modern Restaurant Management

Offering discounts to incentivize customers to enroll and engage with loyalty programs has been a common practice in the restaurant industry for years. With the continued uncertainty of the current macroeconomic climate, brands must find ways to reduce marketing spend while driving more value from their customer base.

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How to Open a Coffee Shop: The Ultimate Guide

7 Shifts

Sourcing Equipment. Get to know your future customers, before they even step foot in your door. You may discover that your target customers enjoy an afternoon pick-me-up and are sensitive to price. This includes but is not limited to your equipment, permits, menu, and marketing. Conduct a Feasibility Study. Create a Menu.

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10 Ways Coffee Shops Can Make The Most Of Social Media

The Restaurant Times

Since coffee shops need the in-person presence of customers to increase sales, they must develop a strong online presence to woo people and keep them coming back! You need to focus on advertising your coffee specials on social media channels so that customers know they can expect the best taste and service from your coffee shop.

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4th of July Specials for Restaurants: Promotions and Ideas for 2021

Touch Bistro

To help you along, we’ve created a comprehensive guide to 4th of July restaurant specials that covers: How and when to plan your 4th of July specials What equipment and technology you’ll need 13 creative 4th of July restaurant deals and promotion ideas. Equipment and Technology. Planning 4th of July Specials for Your Restaurant.

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MRM Research Roundup: Mid-April 2020 Edition

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the dismal March restaurant sales, security, loyalty, trends and teen consumer behaviors. Full-Service Restaurants Hit Hardest by the Crisis. Quick service and fast casual were the best performing segments based on sales growth during March.

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The Impact of Restaurant Tablets on Table Turnover and Revenue

Mad Mobile

Depending on how you use them, they could revolutionize how you interact with your customers. Boosting revenue: a closer look The discussion around restaurant tablets centers on two different modes of deployment: customer-driven and server-driven tablets. It’s not just about one aspect of the customer journey either.

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Why Opening A Takeaway Restaurant In India Is Easier Now

The Restaurant Times

Several restaurants have had to shut their doors either permanently or long-term, but the lockdowns globally were a boon to the QSR (Quick Service Restaurants), making it painless to open a takeaway restaurant. Even billboards continue to attract diners, but how can you attract and capture the next generation’s attention and loyalty?

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