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Gift Card Marketing During COVID-19 and How It Can Help Restaurants

Touch Bistro

As the COVID-19 pandemic slowly begins to recede, many restaurants are turning to gift card marketing as part of their 2021 recovery plan. First and foremost, gift cards provide restaurants with an immediate source of revenue – cash that can be incredibly valuable in the early months of recovery. Immediate Cash Flow.

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MRM Research Roundup: End-of-September 2021 Edition

Modern Restaurant Management

According to the data, consumers deleted restaurant apps if menu items were missing or if there was limited ability to customize orders. The data also points to a broken customer arrival experience. For restaurant brands, the digital pivot is imperative to getting the customer experience right.”

2021 170
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MRM Research Roundup: Mid-August 2020 Edition

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. Execution will play a pivotal role in building customer trust and ensuring today's diners remain loyal." See details here.

2020 197
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AI Flips into White Castle and Resetting America

Modern Restaurant Management

. “With 100 years of quick service success, the time has never been more perfect to envision what the next century of White Castle and the restaurant industry looks like. The company will be matching loans for Black-owned businesses through a new partnership with Kiva and will match loans to U.S-based

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As Restaurants Reopen, Many Are Struggling to Find Employees

EATER

Worries about the pandemic, slow business, and fewer jobs for servers are all creating obstacles to rehiring When the COVID-19 pandemic forced one Miami restaurant to shut its doors in mid-March, its management laid off 47 of their 55 employees. As such, there is no work available for bartenders and servers.

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MRM Research Roundup: End-of-September 2020 Edition

Modern Restaurant Management

The importance of making guests feel comfortable. Incentivize guests to choose your restaurant. restaurants are very likely to have fewer dine-in customers this fall/winter than usual. Another potential revenue generator is offering meal kits that customers can cook at home themselves.

2020 189
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MRM Research Roundup: Mid-August 2021 Edition

Modern Restaurant Management

This edition of MRM Research Roundup features the latest facts and figures of restaurant operations, the state of business dining, and the mid-year gift card report. Quick service restaurants (QSRs), representing 81 percent of restaurant visits in the U.S., The State of the Restaurant Industry. foodservice industry. “The U.S.

2021 180