7 Shifts
NOVEMBER 1, 2022
They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.
Restaurant Engine
APRIL 12, 2023
To enhance customer engagement, give your customers a great experience when they dine with you. Do you know what happens to them after they dine with you for the first time? You may reach them through your website , social media, email marketing, word of mouth, or another type of ad. Do you ask for feedback?
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Open for Business
APRIL 3, 2023
The “4 Ps of marketing” may sound like blah business jargon to restaurant types, but these four principles—product, price, place, and promotion—can magnetize new guests and keep regulars coming back. Here’s how to put the 4 Ps of marketing to work for your restaurant, plus a few examples to get you started.
The Restaurant Times
APRIL 25, 2021
When we talk about restaurant marketing and promotion, most people think of discounts, coupons, and special offers, such as the classic buy-one-get-free deals. These techniques are some of the oldest tricks in the marketing book and work well to draw in customers. However, they are not always the best solution.
Modern Restaurant Management
AUGUST 17, 2020
This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. COVID-19 Consumer Dining Trends. Mixed take-out bag. Can't touch this.
Touch Bistro
MAY 26, 2021
And Independence Day 2021 may be the busiest one yet, with 46% of American consumers reporting that they’re excited to dine out again as pandemic restrictions are loosened. For example, if you’re a fine dining establishment, diners probably aren’t looking for streamers and balloons everywhere. Marketing and Promotions.
Modern Restaurant Management
OCTOBER 4, 2021
The only sustainable way to address the pain points is to rebalance digital and staffing resources by utilizing mobile strategies to alleviate stress in customer facing interactions while complementing those processes that are labor intensive,” said Judy Chan, Bluedot’s Chief Marketing Officer. Regional & Market Performance.
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