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Restaurant Loyalty Program Ideas: How to Start

7 Shifts

Leveraging F&B technologies solutions can entice online customers and attract traffic to your website and social media pages. If you aim to increase customer retention, one of the most important investments is loyalty programs. Another study found that 66% of consumers modify their purchase amount to maximize points.

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How to write a restaurant marketing plan that puts butts in seats [Ideas and Strategies]

7 Shifts

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

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The Guide to Success with Ghost Kitchens for Restaurant Owners

7 Shifts

We chatted with some of those most experienced in the ghost kitchen game to find out some myths, best practices, and tips for success in this food service style. Ghost kitchens emerged in the back half of the 2010s as delivery apps began to take hold of the dining market. When is a ghost kitchen a good idea for an operator?

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2024 Outlook: Restaurant Trends and Challenges, Part Three

Modern Restaurant Management

QSRs Shift Focus from Slow-Paced Dining to Swift, Transactional Experiences Quick Service Restaurants (QSRs) are reimagining their dining spaces to prioritize speed, convenience, and personalization over traditional, slow-paced dining experiences. For the second part, click here.

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How to Transition Your Food Business to Delivery or Ecommerce

The Food Corridor

So we’ve endeavored to collect all the best information and give you some helpful tips to change up your game. Artisan producers, bakers, and caterers are also struggling with events and farmer’s markets not taking place, so many are looking to online channels and setting up ecommerce stores to sell their products.

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How To Formulate Restaurant Branding Strategy In 2022

The Restaurant Times

Restaurant marketing in today’s highly competitive industry necessitates precision, consistency, and thorough consumer data. Both online and offline marketing strategies can benefit from data gathered about your actual customers. What measures must one take to build a loyal customer base ? Know Your Customer.

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The Difference Between Groupon and Coupon Advertising

Indoor Media

Groupon was a commercial darling in the early 2010s, and though its popularity has cooled over the years, it remains a consideration for restaurants and other local businesses that are looking to increase their customer base. Coupon advertising’s goal is the same: Offer value to draw customers. Sound familiar?

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