Remove Audits Remove Marketing Remove SEO
article thumbnail

Local SEO vs SEO – What’s Best for Your Restaurant Brand?

Modern Restaurant Management

In a sector as vast as the restaurant industry, digital marketing becomes a critical tool to standing out among the crowd, especially as Q4 inches closer. Search Engine Optimization (or SEO) continues to be an incredibly important digital marketing tactic. The trick is knowing when you use one or the other…or both!

SEO 474
article thumbnail

Best Practices for Hospitality Marketing

Modern Restaurant Management

Many hoteliers and restaruanteurs have wondered what to do about their marketing, do they pause it, carry on, spend less, spend more? But the question remains, what should they do about marketing during a pandemic like coronavirus? What You Can Do with Your Marketing Budget. Conduct an internal audit of expenditure.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

AI in the Restaurant Industry: Unlocking Opportunities to Reduce Costs and Increase Efficiency

Modern Restaurant Management

Raydiant’s “The State of AI in Restaurants” report found that 62 percent of restaurant leaders believe that AI offers a significant competitive advantage to restaurants that adopt it, with 67% feeling well-positioned to leverage AI for market differentiation.

Audits 449
article thumbnail

How to Improve Your Restaurant’s SERP Rankings

Modern Restaurant Management

Search engine results pages (SERPs) are an SEO term that refers to how well your website and web pages rank on Google. There are no cookie-cutter approaches to SEO. However, with that said, there are common SEO tasks that can be done to improve SEO. Ensure There Are No Technical SEO Errors.

SEO 450
article thumbnail

Why ORM Matters for Restaurants

Modern Restaurant Management

Nearly half of your market depends on social media comments for their restaurant reviews. When your website has tons of quality backlinks, its SEO strategy gets a boost, and your pages start showing up on the first page of search results. The first step in every ORM strategy is to conduct a brand audit.

article thumbnail

The Power of Consistency in Guest Satisfaction

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine connected with Kim Lawton, founder and CEO of New York City-based marketing agency Enthuse to discuss social media accountability, safeguarding a brand, best practices and more. Lawton has 25 years of experiential operations and marketing experience spanning branded consumer products.

article thumbnail

Feast on First Page: The Ultimate Restaurant Local SEO Recipe for Success

Web Diner

Local SEO isn’t just another marketing buzzwordit’s the digital equivalent of having your restaurant on the most visible intersection in the neighborhood. Our expertise in restaurant-specific local SEO has made them the go-to partner for businesses seeking to dominate their local digital landscape.

SEO 62