Cheetah
JANUARY 13, 2022
Restaurants, retailers and airlines have been using loyalty programs to drive revenue for nearly three centuries. From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools.
Modern Restaurant Management
MARCH 8, 2021
The best customers are returning ones as members of top-performing loyalty programs are 77 percent more likely to choose their brand over competitors. Loyalty programs create those moments and start those familiar brand conversations, giving customers extra incentive to come back and stay engaged.
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Modern Restaurant Management
OCTOBER 12, 2022
Offering discounts to incentivize customers to enroll and engage with loyalty programs has been a common practice in the restaurant industry for years. Targeted loyalty benefits focused on access and exclusivity are essential tools to drive cost-effective guest engagement. Exclusivity can apply to more than just menu items.
Touch Bistro
AUGUST 20, 2021
Did you know that implementing a restaurant loyalty program is one of the best ways to incentivize repeat business? In an industry that’s so closely tied to fluctuations in the economy and consumer behavior, restaurants depend on customer loyalty for survival. Benefits of a Restaurant Loyalty Program.
Indoor Media
MAY 3, 2021
You’ve done what you can to build out your social media platforms, and you’re starting to see some serious merchandise sales. A recent study found that most customers who return to restaurants to cash in on their loyalty programs prefer to be rewarded with free items. Moreover, they’ll devalue your brand.
Touch Bistro
MAY 26, 2021
You could even partner with a business to offer a meal kit that includes merchandise like a handmade BBQ apron, or a local brewery to offer beer and food pairings. For instance, if you use a restaurant loyalty program like TouchBistro Loyalty , you can create personalized promotions based on past diner behavior.
Modern Restaurant Management
APRIL 15, 2020
This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the dismal March restaurant sales, security, loyalty, trends and teen consumer behaviors. Emotional Connection and Loyalty. Studying more than 5,000 customers in a loyalty/rewards program, researchers at Washington University in St.
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