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MRM Research Roundup: End-of-September 2021 Edition

Modern Restaurant Management

According to the data, consumers deleted restaurant apps if menu items were missing or if there was limited ability to customize orders. The data also points to a broken customer arrival experience. For restaurant brands, the digital pivot is imperative to getting the customer experience right.”

2021 170
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MRM Research Roundup: End-of-May 2021 Edition

Modern Restaurant Management

Data findings in the series have offered insight into customer expectations to support restaurant brands as they navigate through the health crisis and continue to move forward through the recovery. “The data strongly signals long wait times are a vulnerability for fast food restaurants as they compete for customers.

2021 189
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MRM Research Roundup: Mid-June 2020 Edition

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features recovery data, POS performance and shifting habits of diners. On the Road to Recovery. New Zealand was the first to record a strong trend towards recovery, in correlation to its success in containing the spread of the virus to date.

2020 184
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Coca-Cola Research Reveals What Guests Want Post-COVID

Modern Restaurant Management

Prepare for dine-in resurgence : consumers miss dine-in experiences, leading to pent-up demand and expected increases in visit frequency. Pick-up and curbside delivery will gain stronger relevance post-COVID, and dine-in recovery will be stronger than pre-COVID levels. " Post-COVID Behavior Themes. Pre-COVID: 10.3 visits per month.

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MRM Research Roundup: Mid-August 2020 Edition

Modern Restaurant Management

Execution will play a pivotal role in building customer trust and ensuring today's diners remain loyal." Both sides agreed that a negative take-out experience – ranging from a reduced menu to poor service – was a deal-breaker. Since the week ending June 28 the industry’s recovery remains stagnant.

2020 197
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Three Ways to Leverage Technology for Restaurant Reopenings

Modern Restaurant Management

” The COVID-19 pandemic—more than any contentious customer or kitchen catastrophe—is putting that skill to test. Data shows that guests want to dine out but safety concerns are the biggest factor holding them back. A prerequisite for working in the restaurant industry is often to be “quick on your feet.”

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MRM Research Roundup: End-of-July 2020 Edition

Modern Restaurant Management

Nearly six months into the crisis that rocked the restaurant industry, Upserve asked customers to complete a survey about how restaurants have been affected by the COVID-19 crisis. They asked customers what their biggest challenge was due to COVID: Food cost or supply chain issues. How Have Restaurants Been Affected by Covid-19?

2020 195