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By improving customer loyalty and increasing revenue through the smart use of technology from the public-facing part of the business all the way to the back-of-house prep, sourcing, and staffing. Source More Smartly by Linking FOH to the BOH. Don’t Confuse Customer Communications with Customer Loyalty.
Offering additional services, like delivery and takeout, meal kits and subscription boxes, and even catering and hosting special events can unlock new growth opportunities. Additionally, catering large events can help you manage your inventory more efficiently, reducing food waste and maximizing profit.
We’re going to see companies come to market with the ability to tap into their security systems and use facial recognition and audio, enabling them to: Identify customers and attach them to loyaltyprograms. This is already creating major shifts in customer discovery, loyalty, and relationship. Reduce theft.
I found a lot of loyalty in the team we were able to build here,” she says. Meanwhile, some restaurants are stuck in a catch-22 created by the Small Business Administration’s Paycheck Protection Program. Good and Hull applied for a Paycheck Protection Program loan to cover payroll when business picked up.
You can use data to improve restaurant operations, both in your front of house (FOH) and back of house (BOH). Optimizing your BOH and FOH metrics boosts the efficiency of your labor and food spending. Tracking BOH and FOH data can help you root out issues and discover potential solutions. Offer ticketed events.
The guests who come to any fundraiser hosted at your establishment will feel a sense of loyalty, and they’ll be likely to return on their own again. Food and Wine Pairing Event. Build a story around the event by selling tickets to get people into the door; social sharing will then take over. Start a Birthday Program.
A well-designed restaurant website is the cornerstone of this online presence and can serve to both attract new customers and build loyalty in existing customers. The Joseph Decuis website reminds visitors that a special event is more memorable when celebrated in an exceptional location. That’s the holy grail of restaurant marketing.
Many restaurant owners had believed they would be covered in the event of something like the pandemic, and found themselves without a safety net. We’ve reimagined our drive-thru model, introduced new kitchen technology to improve throughput, and strengthened our loyaltyprogram to keep customers engaged. more an hour.
Independent platforms, such as online ordering platforms, rewards programs, food delivery, and customer relationship management systems (CRM), should work together to offer a seamless experience. loyaltyprograms, and . A restaurant’s success depends on integrated operations through all processes and systems.
But what makes for an effective restaurant social media marketing program? Hiring a social media marketing manager can take a lot of the burden off the FOH/BOH managers — or management in general — and give them more time to focus on perfecting the day-to-day operations of the business. Tips For Restaurant Social Media Marketing.
Platform – Build a Reliable Tech Ecosystem Your restaurant kitchen software should be part of your overall ecosystem linking seamlessly with front-of-house (FOH) systems – reservations, ePOS, loyalty, and ordering tech – as well as accounting, payroll, and HR tech.
Restaurants may compete by creating more and more elaborate experiential dining, whether it's adventuresome, like dining in the dark, or communal, where our social media habits organize dining events with like-minded individuals. This helps build a level of loyalty and trust that will be key to emerging stronger from the pandemic.
Technology moves from a tool of convenience, to a safety requirement in stadiums and arenas – In the past, technologies that analyzed and reported the length of lines at restrooms and concessions stands were a convenience – a nice perk to keep fans from missing too much of the event. Jerry Abiog, Co-Founder/CMO Standard Insights.
Nearly half (47 percent) of diners say they engage with loyaltyprograms at least once a week, up significantly from just 34 percent in 2023. Turnover Costs : The expense of replacing staff can be as much as $1,056 per FOH position and $1,491 per BOH position.
Restaurants will likely continue to offer innovative benefits like free or discounted education, or other programs such as our managing partners program, which allows managers to run their own locations. With the launch of Yelp’s LIVES program nationwide, health and hygiene inspection scores are now at diners’ fingertips.
Loyaltyprograms also matter: 65 percent of drive-thru users and over 60 percent of takeout and delivery users say membership affects where they order. The report explores the forces shaping guest loyalty in 2025. While loyalty check size growth is promising, it's important to understand what this number means.
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