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Are You Invisible? Restaurant Marketing Faces a Multi-Platform Reckoning

Modern Restaurant Management

magazine reached out to the team at SOCi to understand what operators should take away from the results. These trends together signal a clear need for businesses to diversify how and where they show up online. Operators need to think beyond SEO and embrace a strategy focused on cross-platform discoverability.

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Five Benefits of Outsourcing Your Restaurant’s Digital Marketing Efforts

Modern Restaurant Management

Creating and deliver engaging content, maintaining customer communications, establishing an online presence, reviewing data-driven analytics, setting up paid advertising initiatives…all of these important steps take time. Think for a moment about your restaurant’s current online presence. Can they view your menu online?

Marketing 508
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How to Build Social Proof for Your Restaurant Business

Modern Restaurant Management

The restaurant industry has generally seen an increase in online orders since the start of the pandemic. It means more restaurant businesses now have an online presence. But after you generate positive reviews on these online sites, you need to showcase them on your other marketing platforms. Here are four strategies: 1.

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MRM Research Roundup: Valentine’s Day Edition

Modern Restaurant Management

This Valentine's Day edition of Modern Restaurant Management (MRM) magazine's Research Roundup features dining and gifting trends including the importance of experience. Tech-enhanced experiences QR code menus, contactless payments, and online reservation systems are now standard, streamlining the dining experience.

2024 221
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How to Create an Engaging Web Design for Your Restaurant 

Modern Restaurant Management

Your restaurant website needs to help your guests find you online, inform them about your menu and, possibly, help them reserve a table or order a delivery directly from you. Implement an online reservation system. Contactless ordering and payment available. Implement an Online Reservation System.

Design 520
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The Best Restaurant Marketing Tips

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Pizza chains still getting orders via phone 70 percent of the time. People want to know about safety measures in order to know what rules they must follow. Here are their insights.

Marketing 585
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MRM Research Roundup: Mid-August 2020 Edition

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. Ninety-five percent of Americans and 87 percent of those in the UK noted they often ordered take-out before stay-at-home orders began.

2020 493