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The Ultimate Guide To Restaurant Marketing: Strategies for Restaurant Operators In 2025

ChowNow

Whether its a loyalty program, strategic promotions, or email marketing campaigns, great marketing isnt just about attracting new customersits about keeping the ones you already have coming back. Build and Segment Your Email List : Collect emails from customers who order online, make reservations, or join your rewards program.

2025 195
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26 Proven Ways to Market Your Restaurant Online and Increase Bookings

7 Shifts

Local SEO strategies, like targeting location-specific searches, will help your site show up when people look for nearby dining options on search engines. Use data from your POS system, online ordering platform, or loyalty program to divide your customers based on factors like their dining frequency, preferences, or location.

Book 195
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Serving Up Success: How Video Marketing Can Boost Restaurant Visibility

The Rail

High-quality videos can also be used to capture moments of preparation and presentation that stimulate appetites and inspire people to come inside. These storytelling elements make the experience more memorable and encourage customer loyalty. You need to use the same principles for your videos to get them seen.

Serving 130
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MRM Research Roundup: Experimentation, Valentine’s Vibe Shift, and Wine Cork Market

Modern Restaurant Management

The research found that businesses worldwide – particularly restaurants – intend to experiment more in 2025, especially with customer retention programs like loyalty, as they face the triple challenge of sustained high inflation, shrinking consumer wallets and the need to raise prices across the board.

Marketing 221
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Simple Restaurant Marketing Plan for 2020 [PDF Template]

7 Shifts

Creating an SEO optimized website Anyone can create a sleek, multifunctional website these days. One key aspect of your website is search engine optimization (SEO). Having a website that ticks all the right SEO boxes allows Google and other search engines to work to their full potential. Create a blog section on your website.

Marketing 418
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Delivery Dominance Starts with a Few Simple Questions

Modern Restaurant Management

Even restaurants traditionally associated with their unique dine-in experiences, such as Benihana and Fogo de Chão, now have branded delivery programs. As delivery becomes a larger part of the sales mix, brands should think about the factors that contribute to a successful delivery program. Putting it All Together.

Delivery 558
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11 Restaurant Marketing Strategies That Work in 2021 & 2022

7 Shifts

In that sense, make sure to double-check your NAP across the web to ensure its consistency and accuracy, as this directly influences your SEO ranking and search visibility. Loyalty Rewards. Restaurant loyalty programs , when done correctly, can increase repeat sales. Engagement on Social Media. The answer is yes.

Marketing 397