ChowNow

JANUARY 27, 2021

If your restaurant isn’t using email marketing, now is the ideal time to start. Restaurant email marketing is one of the most cost-effective ideas to stay top of mind, engage with your customers, and increase sales. . We recommend emailing your guests on a regular basis to establish consistency.

Email Marketing 370

Email Marketing Marketing Online Ordering Front of House 370

Modern Restaurant Management

JUNE 3, 2025

For restaurant operators striving to cut through the noise and connect with today's diners, understanding the nuances of modern marketing and PR is crucial. What are common mistakes you see restaurant operators making in their marketing efforts and how can they rebound? It's essential for survival and growth.

Marketing 380

Marketing Loyalty Program Email Marketing Customer Experience 380

Modern Restaurant Management

DECEMBER 17, 2024

Steady Online Ordering Brings Food Waste, Donations to the Forefront of Priorities Ordering food online increases restaurant sales, but it also can potentially increase wasted food if proactive measures aren’t taken – for both the business and consumers at home. Now, the process is fully digitized.

2025 419

2025 Loyalty Program Customer Experience Online Ordering 419

ChowNow

JUNE 12, 2025

And no, increasing restaurant sales doesn’t mean turning your restaurant staff into pushy upsellers trying to squeeze a few extra dollars out of every order. Create Limited-Time Offers That Drive Action Limited-time offers (LTOs) give potential customers a reason to order now, not later.

Loyalty Program 195

Loyalty Program Social Media Email Marketing Online Ordering 195

ChowNow

FEBRUARY 7, 2025

Many restaurant operators have misconceptions about average order volume (AOV) and how it works, making statements like: I need more customers to make more money. For example, lets say you have 50 orders in a day that total $2,000 in revenueall you need to do is divide the total revenue by how many orders you have for the day.

Ordering 349

Ordering Online Ordering Loyalty Program Customer Experience 349

7 Shifts

OCTOBER 22, 2024

With 90% of diners checking a restaurant online before visiting, you also need a strong online presence to attract and boost reservations. Let’s explore 26 proven online marketing strategies to help your restaurant thrive. A smooth mobile experience keeps people engaged and leads to more online bookings.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

OCTOBER 16, 2024

For example, an app might offer 15% off your first order. Legitimate users might use both their work and personal emails to take advantage of this once, but fraudsters will scale that approach to a whole different level. Platforms will use promotions to incentivise different stakeholders, including consumers, drivers and restaurants.

Delivery 417

Delivery Food Order Online Ordering Food Supply 417

ChowNow

FEBRUARY 28, 2025

In this guide, youll learn how to use ChowNow tools along with a handful of other effective strategies to increase order volume, boost your current customer traffic, and grow your overall sales. Email marketing is one of the most effective ways to stay top-of-mind with customers and remind them its time to order again from your restaurant.

Ordering 195

Ordering Email Marketing Social Media Online Ordering 195

ChowNow

FEBRUARY 28, 2025

Youre delivering a great dining experience, yet foot traffic remains inconsistent, online engagement is low, and new customers arent coming in as often as youd like. Optimize Your Restaurants Online Presence Your restaurants online presence is often the first touch point for potential guests, so make it count.

2025 195

2025 Email Marketing Social Media Loyalty Program 195

7 Shifts

APRIL 28, 2020

Commission fees: SkipTheDishes charges 20-25% commission on orders ?? Commission fees: DoorDash charges 10-20% commission on orders ?? Foodora is a German-based online platform that delivers food worldwide. ?? Postmates is an online delivery platform that operates in over 4,200 American cities. ?? Sign up for GrubHub ??.

Online Ordering 341

Online Ordering Ordering FOH Food Safety 341

ChowNow

JUNE 6, 2025

77% of diners go online to research a restaurant before deciding where to eat. Creating a strong online presence starts with understanding that today’s diners make most of their decisions through their phones or laptops: they search online, scroll, read reviews, and click links long before they ever set foot in your restaurant.

Social Media 195

Social Media Email Marketing Online Ordering Website Management 195

ChowNow

FEBRUARY 12, 2025

This guide will teach you everything you need to know about getting started with restaurant marketing. By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door.

2025 195

2025 Marketing Email Marketing Operations 195

ChowNow

FEBRUARY 7, 2025

Building a restaurant marketing budget can feel overwhelming. With tight margins, unpredictable cash flow, and endless marketing options, its hard to know how much to spendor where to spend it. Creating an effective marketing budget doesnt have to be all that complicated. The good news?

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

ChowNow

MARCH 7, 2025

Every online order, email sign up, and reward program interaction generates valuable insightsbut if that data just sits there, youre missing a major opportunity. Think about it: What if you could automatically send a special offer to a customer who hasnt ordered in a while? Restaurants collect a ton of customer data.

Loyalty Program 195

Loyalty Program Email Marketing Online Ordering Point of Sale 195

ChowNow

MAY 30, 2025

The right promotion at the right time can reignite business, whether that means a packed dining room on a slow weekday or reconnecting with loyal customers who havent ordered in a while. Are you trying to increase your direct online ordering ? If youre looking for restaurant promotion ideas, youre in the right place.

Ordering 195

Ordering Loyalty Program Social Media Email Marketing 195

ChowNow

FEBRUARY 21, 2025

While these platforms do bring in orders, they also come with the price of high commission fees, loss of customer data, and a weaker connection between you and your guests. Its up to you to educate them on the impact and show them why ordering direct makes a difference. can be an eye-opener for customers.

Ordering 195

Ordering Email Marketing Online Ordering Social Media 195

ChowNow

JANUARY 23, 2025

And heres the other thing about focusing on customer retention: it saves you a boatload of money on marketing. Its significantly more cost-effective to keep your regulars walking through the door than it is to get a new customer every time you take an order. Marketing = tons of your money.

2025 195

2025 Loyalty Program Operations Email Marketing 195

Modern Restaurant Management

JULY 28, 2022

Customer data is only one segment of the information you need for good sales insights, marketing information, and business analytics. Some great examples for restaurants are: How often the customer orders. What the customer orders. Which of your locations the customer orders from most. What the customer orders.

Loyalty Program 520

Loyalty Program Mobile Ordering Email Marketing Online Ordering 520

ChowNow

MARCH 21, 2025

Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one.

Marketing 195

Marketing Social Media Email Marketing Loyalty Program 195

ChowNow

FEBRUARY 13, 2025

77% of diners look at a restaurants website before going out to eat or ordering takeout or delivery. If you dont have a website, that means over three-quarters of the people near your restaurantyour potential customerswill never come in or place an order because they have no way to find you when theyre looking for a place to eat.

Social Media 195

Social Media Online Ordering SEO Email Marketing 195

Modern Restaurant Management

MAY 30, 2025

But mass-merchant online retailers like Amazon can pull this off because that’s the type of market they’re in. This includes setting up online ordering and delivery systems, releasing mobile applications for reserving tables, and digitizing their menus. But you also should never forget the human element.

Customer Experience 252

Customer Experience Customer Service Social Media Email Marketing 252

ChowNow

MAY 2, 2025

Your customer email list is your most valuable marketing asset, giving you an incredible ROI of $42 for every $1 you spend. But just building an email list isnt enough. And heres the real advantage: email still outperforms social media when it comes to open rates, click-through rates, and return on investment.

Email Marketing 195

Email Marketing Loyalty Program Social Media Seasonal Menu 195

Goliath Consulting

APRIL 18, 2025

Service is about accuracy and efficiencytaking an order, delivering food, clearing a table. Whether its remembering a regulars order or simply offering a sincere greeting, small actions can build emotional loyalty that no discount or trend can match. Hospitality is how you make someone feel during that process.

Hospitality 221

Hospitality Email Marketing Mobile Ordering Customer Service 221

ChowNow

MARCH 14, 2025

If you want to increase order volume for your restaurant, focusing on online takeout and delivery is key. But growing online order volume isnt always easy. Many restaurants struggle with high third-party app fees, low website traffic, and clunky ordering experiences that drive customers away.

Ordering 195

Ordering Mobile Ordering Online Ordering Email Marketing 195

Modern Restaurant Management

MARCH 20, 2020

If you’re like me, chances are you’ve probably ordered food online or through an app at least once in the last couple of weeks. We’re not alone — market research company Frost & Sullivan projects that online/mobile ordering will be a $200 billion dollar industry by 2025.

Online Ordering 540

Online Ordering Email Marketing Franchise Website Management 540

Modern Restaurant Management

MARCH 26, 2021

The impact of the global pandemic has fast-tracked the restaurant industry's need for digital ordering, particularly for off-premises dining options. Digital ordering channels are vital for your restaurant’s success in 2021. Digital ordering channels are vital for your restaurant’s success in 2021. and up to 53.9

Ordering 566

Ordering Mobile Ordering Online Ordering Email Marketing 566

ChowNow

APRIL 15, 2025

Monitoring your COGS helps you spot food waste, theft, over-ordering, or supplier price hikes before they eat into your gross profit margin. This does not include things like rent, labor, or marketing, just the costs directly tied to the food and beverages youre serving. The result is your AOV.

Operations 195

Operations Email Marketing Point of Sale Online Ordering 195

ChowNow

MARCH 27, 2025

If youre one of the thousands of restaurants that added online food delivery in recent years, you might be wondering: is it actually helping my business grow? These metrics give you a clear picture of your delivery performancefrom order volume and customer retention to delivery speed and profitability.

Delivery 195

Delivery Online Ordering Loyalty Program Food 195

Modern Restaurant Management

AUGUST 7, 2024

That's where old-fashioned consistent marketing efforts comes into play. "It’s "It’s important to think long term," HungerRush's SVP of Marketing Shannon Chirone told Modern Restaurant Management (MRM) magazine. "Cutting A balanced mix of online marketing and local marketing is ideal. "Make

Marketing 471

Marketing Email Marketing Social Media Coupons 471

ChowNow

FEBRUARY 13, 2025

Is online ordering inefficient? Experiencing over-ordering or last-minute shortages? Are you aiming to speed up service, cut labor costs, or increase online sales? If customer retention is a priority consider a digital loyalty program or automated marketing tools. Are labor costs too high?

2025 195

2025 Technology Loyalty Program Mobile Ordering 195

Modern Restaurant Management

MARCH 25, 2022

Some restaurants even took safety a step further by eliminating in-person ordering and offering contactless payment. At least 45 percent of Americans preferred reading the menu, ordering, and paying with their phone to reduce touch points during the pandemic, according to an online survey of 2,081 people conducted by Appetize.

Social Media 539

Social Media Email Marketing Mobile Ordering Kitchen Safety 539

Modern Restaurant Management

FEBRUARY 18, 2022

It’s essential to adopt sound marketing strategies for your in-house food delivery business. Having a great website for your business is paramount to represent their online presence. Whatever they do and say to customers from initial inquiries to delivered order can make difference between a satisfied or unsatisfied customer.

Delivery 471

Delivery Marketing Email Marketing Social Media 471

ChowNow

MAY 2, 2025

What the data doesnt show is just how many of these restaurant closures come down to preventable issues, like: Poor financial management No marketing plan Lack of clarity around the restaurants concept The key takeaway here is: failure is not inevitable. Lack of Marketing and Visibility The Issue: Hoping if you build it, they will come.

Email Marketing 195

Email Marketing Social Media Cash Management Leadership 195

ChowNow

JANUARY 30, 2025

Within this guide, youll discover proven strategies that help you stand out in a crowded market, captivate your ideal customers, and turn casual diners into lifelong regulars. Restaurant branding is not easy, but when done correctly, the reward is a packed dining room every night with a steady stream of to-go orders out the side door.

Email Marketing 195

Email Marketing Mobile Ordering Customer Experience Online Ordering 195

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Modern Restaurant Management

FEBRUARY 9, 2021

This article includes some simple digital marketing strategies that restaurants can quickly implement ahead of the Valentine’s Day holiday. With the Marketing Rule of 7 , it takes an average of seven interactions with a brand before a purchase takes place. Leverage CRM Tools That Will Make Your Customers Swoon.

Marketing 553

Marketing Email Marketing Website Management Social Media 553

Modern Restaurant Management

MAY 20, 2020

Email Marketing: Keep People Informed. Along the same lines, you'll want to have a crystal clear and effortless way for customers to sign up for your email newsletter. Be sure to send everyone on your list at least two email blasts per week to keep them up to date on what you're doing. Represent the Kids.

Mobile Ordering 585

Mobile Ordering Email Marketing Online Ordering Point of Sale 585