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15 Restaurant Metrics to Know and How To Use Them

7 Shifts

In this article, we'll go into 15 key performance indicators for restaurants, why they're important, how to calculate them, and more. Ideal menu price. To put it simply, your cost of goods sold is how much it costs you to produce a menu item. For fine dining, around 30 percent. But what should be measured, and how?

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34 Restaurant Marketing Ideas: How To Market Your Restaurant in 2024

7 Shifts

Some uses for a poster include promoting a new item on your menu, hosting an event, or offering a "buy one, take one" promotion. For instance, millennials dine out an average of 241 times yearly. You can also offer a custom menu for these special occasions, like party-sized pizzas, party platters, and drink towers.

Marketing 195
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Local Marketing Strategies to Increase Diners

Restaurant Engine

Every day you go to work hoping and expecting to see more actual diners inside your restaurant excited to sample your menu. In this article, we look at local marketing strategies to increase diners that you can start using today. You can even reach out to local non-profits offering their employees special coupons as well.

Marketing 118
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How to Turn Occasional Diners into Lifetime Regulars with Loyalty Programs

Restaurant Engine

In this article, we look at why rewards matter and how to go about setting a program up. Ultimately, youll increase the rate at which they dine with you, engage your customers, and increase your revenue. Promoting new menu items or events. For example, once they spend $200, they get a coupon for 20% off an appetizer.

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The Best Restaurants Have These 4 Social Media Accounts

Restaurant Engine

This article examines why the best restaurants have these four social media accounts and how you can harness their power for your business. #1: Potential and even current diners are using Facebook on their phone to learn more about you and your menu. You can leverage its power for more online orders by fine-tuning your ads.

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17 Restaurant Website Design Ideas & Tips To Success in 2021

Gourmet Marketing

Here are a few ideas that are important to include: A few images of mouth-watering dishes your restaurant offers and perhaps the dining atmosphere; A link to the food menu; An online ordering tab; A link for making online reservations; A link to Google maps for directions and contact information including a phone number.

Design 85
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Best Point of Sale Systems for Restaurants In?2021

BNG Point of Sale

They streamline processes to record stock, manage your menu and staff, deliver detailed sales readings, and effectively take orders while ensuring you achieve profit goals. This article explains what a POS system is and why you need it, regardless of your type of restaurant. Fine Dining / Full-Service Restaurants.