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The Delta Variant: How to Leverage Tech to Sustain Restaurant Recovery

Modern Restaurant Management

Within the hospitality industry, there is universal agreement that restaurants have been through the ringer. Amid all the unknowns COVID-19 has served up over the past year and a half, a few certainties have emerged. And it doesn’t appear the ups and downs of this pandemic will end anytime soon.

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Post-COVID19 Restaurant Marketing Themes to Help Your Business Bounce Back

Modern Restaurant Management

" Restaurants and the entire hospitality industry are at the forefront of this challenge. Fortunately, restaurant owners have a head-start here – it takes belief and a positive expectation of success to enter any hospitality venture, so this requirement will be nothing new. Creativity.

Marketing 568
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Delivery Dominance Starts with a Few Simple Questions

Modern Restaurant Management

As marketplaces and your competitors continue to invest in SEM and SEO you may be losing upwards of 60 percent of search traffic and paying commissions on a larger percentage of orders. This is common practice in eCommerce relationships in other industries and it’s slowly catching on in the hospitality space. Facebook’s 1.62

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The Best Restaurant Marketing Tips

Modern Restaurant Management

Blaze Bullock, SEO Strategist, Blaze Digital Marketing. Restaurants should advertise what precautions they're taking to keep people safe. Rick Camac, Dean of Restaurant & Hospitality Management at the Institute of Culinary Education. Jon Torres, Founder of JonTorres.com, a digital marketing and SEO agency.

Marketing 585
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Restaurant Instagram Marketing: Creating a Strategy for Your Restaurant

7 Shifts

These help you define the goals you want to achieve for benchmarking success, assist with SEO discoverability , and establish the overall visual and copywriting guidelines to follow. That’s why optimizing your profile for SEO is essential, and core to this is crafting a good bio. Write your full brand name for your display name.

Marketing 284
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MRM Research Roundup: Experimentation, Valentine’s Vibe Shift, and Wine Cork Market

Modern Restaurant Management

As businesses seek routes to greater efficiency while still maintaining hospitality, Square’s research shows that 85 percent of restaurant leaders plan to invest in technology, such as new AI and automation tools, to help improve their companies this year. ” A Year of Challenges U.S.

Marketing 221
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Owning a Bar: Everything You Need to Know

7 Shifts

Find these candidates by hiring slowly: Use platforms like Poached Jobs and AllBartenders.com and ask for referrals by reaching out to family, friends, business partners, and other connections in the hospitality industry. The best way to get people in your bar is by using website marketing and SEO. End with a launch party!

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