Remove Advertising Remove BOH Remove Inventory Remove Loyalty Program
article thumbnail

Restaurant Marketing Has Evolved: Unlock the Preferences of the Modern Customer

Modern Restaurant Management

This creates an opportunity for restaurants to bite into market share by enticing a budget-sensitive customer base with incentives like coupons and loyalty programs. First-party data can inform restaurant marketing and advertising strategies, leading to better customer retention and higher foot traffic.

Marketing 193
article thumbnail

Competition’s Coming: Key Technology Changes Can Help You Win

Modern Restaurant Management

Inventory stock changed significantly. By improving customer loyalty and increasing revenue through the smart use of technology from the public-facing part of the business all the way to the back-of-house prep, sourcing, and staffing. But one of the biggest digital investments restaurants can make is in advertising.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Meeting Off-Premise Demand While Rebuilding In-Restaurant Sales to Boost Profitability

Restaurant365

If you already offer a loyalty program or are considering implementing one, you can leverage that platform to encourage more in-restaurant dining. A budget for social media ads, and other localized digital advertising can help kickstart more dine-in sales. Undoubtedly, managing your labor over the past year has been difficult.

article thumbnail

Why Restaurants Need To Have Integrated Systems for Smoother Operations?

The Restaurant Times

Independent platforms, such as online ordering platforms, rewards programs, food delivery, and customer relationship management systems (CRM), should work together to offer a seamless experience. streamlining inventory management, . loyalty programs, and . This information is beneficial for advertising. .

article thumbnail

Mastering Restaurant Metrics: Your Comprehensive Guide to Business Success 

Apicbase

By regularly tracking his inventory and procurement metrics, Fabio was able to reduce his kitchens’ food costs by 18%. Get a 360-view of your sales & inventory data Adopt restaurant analytics software. Inventory Turnover Ratio This restaurant inventory metric measures how often your business depletes its total inventory.

article thumbnail

Decade of Disruption: Restaurant Insiders Dish What’s on the Plate

Modern Restaurant Management

Table stakes today requires a POS system that fully integrates and automates: Inventory management – recipe management and COGS insights. In fact, customers are even rewarded through generous loyalty programs and restaurants can improve the efficiency of its operations in the process. Historical and predictive Sales data.

article thumbnail

Restaurant Experts’ 2021 Outlook, Part One

Modern Restaurant Management

For example, to level-up the fan experience you can combine first-party transaction data with player stats, weather conditions, and inventory to better predict game-day sales. With leaner teams in place this year, restaurants have taken to automation and supplementary technology in all areas from FOH to BOH and everywhere in between.

2021 179