Remove 2019 Remove Coupons Remove Email Marketing
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Best Practices for Launching Online Ordering

Modern Restaurant Management

According to research done in July 2019 by the Pew Research Center, 26 percent of adults spend the entire day online and 43 percent are online several times during the day. As a result, restaurant marketing, specifically digital marketing, is of extreme importance.

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MRM Research Roundup: End-of-April 2021 Edition

Modern Restaurant Management

Reassuringly, On Premise velocity is showing positive signs of nearly reaching levels seen in 2019. All markets within Texas experience negative trends in the week to April 17, following a week of positive trends to April 10. The Appeal of Coupons and Discounts. Sales velocity is now -7 percent vs April 10, 2021.

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Five Tips to Increase Gift Card Sales This Holiday Season 

Modern Restaurant Management

Gift cards practically eliminate the need for packaging and can be sent via email when purchased digitally, which is no doubt a handy feature for the last-minute shopper. This is all excellent news for restaurant brands, as gift cards can be powerful marketing tools. Include Gift Card Messaging in Marketing Efforts.

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7 Issues that Threaten the Franchisor and Franchisee Relationship

7 Shifts

Clever marketing and strong branding from a restaurant’s corporate offices can boost sales for franchised restaurants. Example: Quizno’s In 2009, Quizno’s decided to go head-to-head with Subway’s “Five Dollar Footlong” special, offering coupons to patrons for a free sandwich. However, with the highs usually come the lows.

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Takeout For Good and Menus Go Tech

Modern Restaurant Management

Aramark examined front and back of house processes to establish tailored playbooks for all of its businesses and market segments, leveraging innovative solutions, new service methods, and rigorous safety protocols. Installing self-serve micro markets and pop-up groceries. Expanded service offerings to best meet consumer needs.

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Why Physical Advertising is Still Important

Indoor Media

It also looks like Cartvertising or coupon receipt advertising. How many promotional emails do you think people get a day? Apparently, in 2019, 293.6 billion emails were sent every single day. Therefore, an effective marketing strategy will utilize multiple channels, physical and digital. Set a precise budget.

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13 Scary Fun October Promotion Ideas for Bars and Restaurants

Buzztime Business

Along the way, we whipped up some graphics you can totally use on Instagram, Facebook, in your emails…anywhere. Ask people to fill out a form with their first name and email (it’s an awesome way to build your email list). In 2019, that’s October 14 th which also happens to be National Dessert Day.

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