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MRM Research Roundup: Mid-April 2020 Edition

Modern Restaurant Management

The sharp decline in sales has reached all restaurant dayparts as regular daily routines got upended by the social distancing guidelines. Since then, gift card sales have declined, but online ordering and merchandise sales have both increased steadily: Online orders have increased 50 percent week-over-week for the last three weeks.

2020 491
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Inside the Starbucks Collectors Cup Market, Where a Single Tumbler Can Sell for Nearly $2K

EATER

The pandemic and social media have fostered an intense level of commitment from collectors, as well as fraudsters creating fake cups Most people who love Starbucks are in it for the drinks. NICKY1841 /Shutterstock. Spaulding’s first beloved cup retails for $24.95 at Starbucks, but sells for as much as $50 on eBay.

Marketing 337
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Face Pay Network, Restaurant of the Future and The Main Course

Modern Restaurant Management

As the NBA’s first partner in the on-demand delivery platform category, DoorDash is launching its #PlayItForward Challenge, a new social media campaign designed to unite communities and encourage fans to support Black-owned restaurants. Merchandise specific to New York City and Times Square to commemorate the experience.

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MRM People & Places: Maki Madness and Pancakes for Life

Modern Restaurant Management

Nominees for more than 50 awards categories, including Restaurant and Chef, Restaurant Design, and Media will be announced. The OMRI, the highest award of the Italian Republic, is awarded for achievements in the fields of literature, the arts, economy, public service, and social, philanthropic and humanitarian activities.

Brewery 348
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MRM Franchise Feed: Krystal Refranchising and Pieology in China

Modern Restaurant Management

What started as a restaurant only serving salads, wraps and desserts in 2009, is now serving a chef-inspired menu of signature salads, wraps, grain bowls, and sandwiches. The company also offers social media and marketing support to help franchise owners realize success. With growth comes evolution.

Franchise 216
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22 Restaurant Advertising Ideas Driving Guests To Tables In 2022

7 Shifts

Neon signs beg to be photographed and can create a ton of free advertising from excited social media posters. Use your restaurant's interior to upsell to customers, ask people to sign up for your email list, tell customers to follow your restaurant on social media, and more. Run Social Media Contests.

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MRM Franchise Feed: Franchising for Heroes and Shaq-a-Roni for Charity

Modern Restaurant Management

Since its founding in 2014, the brand has been praised for its natural ability to be showcased on social media. The innovative automat concept is currently looking for experienced franchisees and qualified investors to introduce the concept to major media markets across the country. Veterans and first responders want to work.

Franchise 444