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MRM Research Roundup: Mid-April 2020 Edition

Modern Restaurant Management

Since then, gift card sales have declined, but online ordering and merchandise sales have both increased steadily: Online orders have increased 50 percent week-over-week for the last three weeks. There appears to be a slowing in basket size growth in retail channels; momentum peaked in the first couple weeks of the pandemic.

2020 491
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Coupon Advertising: 3 Ways to Reach Your Next Customer

Indoor Media

Think that coupon advertising is obsolete in the digital age? While many assume that deal-hunters and coupon-clippers are the only ones looking for a bargain, according to a survey by Visa, 72 percent of Americans who earn more than $125,000 use coupons. Think again. What does this mean? Loyalty Cards. Online Presence.

Coupons 78
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Restaurant Loyalty Programs to Boost Revenues

Cheetah

Restaurants, retailers and airlines have been using loyalty programs to drive revenue for nearly three centuries. What’s more, advertising deals about non-core products, like restaurant merchandise and swag , boost alternative revenue streams. Reading Time: 4 minutes. Another key aspect of a great loyalty program is the tier system.

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MRM Franchise Feed: Krystal Refranchising and Pieology in China

Modern Restaurant Management

Under an exclusive, long-term Master Franchise Agreement, Pieology will leverage TZG’s Partners’ robust experience in developing and growing successful restaurant retail brands while rapidly expanding and building Pieology’s innovative fast casual pizza in China. She will now have oversight of all GFG snack brands.

Franchise 216
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MRM Research Roundup: Cautious Optimism, Beyond the Burn, and the Taylor Swift Economy

Modern Restaurant Management

Yelp highlights the top categories experiencing new business growth in malls, as they evolve beyond traditional retail hubs into dynamic, experience-first shopping centers. Anchor retailers like Macy’s, Target and Nordstrom all landed in the top 25. Gross Merchandise Value (GMV) at local restaurants grew by 12.8

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22 Restaurant Advertising Ideas Driving Guests To Tables In 2022

7 Shifts

Restaurant merchandise allows your brand to be given as a gift - either to or on behalf of some of your restaurant's biggest fans. For example, Cambridge Brewing Company often hosts giveaways for free beer and merchandise on Instagram. Want to lure in your competitor's customers with a coupon? Restaurant Merch. Think again.

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MRM Research Roundup: Delivery Fraud, the Playground Effect, and Top 100 Places to Eat

Modern Restaurant Management

While total spending growth was nearly flat compared to January, sector-level trends showed consumers shifting more spend to retailers and restaurants in February and spending less at service-based businesses. In one scenario analyzed by Incognia, a fraudster created 800 fake accounts to exploit new user coupons and was able to steal 1.5

Delivery 221