Cheetah

JANUARY 13, 2022

Restaurants, retailers and airlines have been using loyalty programs to drive revenue for nearly three centuries. From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools.

Loyalty Program 148

Loyalty Program Mobile Ordering Airlines Merchandise 148

Modern Restaurant Management

MARCH 8, 2021

Marketers and business leaders have heard the saying, “It’s cheaper to keep a customer than acquire a new one.” The best customers are returning ones as members of top-performing loyalty programs are 77 percent more likely to choose their brand over competitors. Incorporating Loyalty Programs with SMS.

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Loyalty Program Coupons Email Marketing Merchandise 197

Modern Restaurant Management

OCTOBER 12, 2022

Offering discounts to incentivize customers to enroll and engage with loyalty programs has been a common practice in the restaurant industry for years. With the continued uncertainty of the current macroeconomic climate, brands must find ways to reduce marketing spend while driving more value from their customer base.

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Loyalty Program Merchandise Mobile Ordering Fast Casual 188

Touch Bistro

AUGUST 20, 2021

Did you know that implementing a restaurant loyalty program is one of the best ways to incentivize repeat business? In an industry that’s so closely tied to fluctuations in the economy and consumer behavior, restaurants depend on customer loyalty for survival. Benefits of a Restaurant Loyalty Program.

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Loyalty Program Point of Sale Online Ordering Customer Experience 52

Modern Restaurant Management

APRIL 15, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the dismal March restaurant sales, security, loyalty, trends and teen consumer behaviors. Engaging Customers During COVID-19. Consumers prefer an easy experience when they do choose to order food or buy products or services online.

2020 196

2020 Fast Casual Point of Sale Online Ordering 196

Touch Bistro

JULY 15, 2021

In order to make sure customers remember your restaurant long after they’ve dined with you, it’s important to define your brand identity. This refers to the tone and language you use when communicating with customers. In other words, if your food photography isn’t top-notch some customers may take their business elsewhere.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

Indoor Media

AUGUST 17, 2017

Think that coupon advertising is obsolete in the digital age? While many assume that deal-hunters and coupon-clippers are the only ones looking for a bargain, according to a survey by Visa, 72 percent of Americans who earn more than $125,000 use coupons. Loyalty Cards. What’s the big deal with repeat customers?

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Coupons Advertising Loyalty Program Consumer Goods 78