Remove 2008 Remove Email Marketing Remove Insurance Remove Reservations
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How Both Alinea and Tock Are Thriving Through the Pandemic

EATER

Meanwhile Tock, a reservations platform that should be in deep trouble as bookings for dine-in experiences go to zero, just raised $10 million. I saw their reservations go from 96% occupancy to zero. Nonetheless, I cried when I wrote that email because I didn’t think everybody would contextualize all that. NK: A 49.95.

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How to Cook a Direwolf

EATER

In 2008, on the tail of working her way around Chicago’s high-end kitchens and fronts of house — notably Alinea, the restaurant Achatz established in 2005 after leaving Trio; Schwa, a genre-breaking project from fellow Trio alum Michael Carlson; and the late Lettuce Entertain You high notes L2O and Tru — she began a pierogi-making business.

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Feed the Rich, Save the Planet?

EATER

In 2008, it held the first-annual Young Farmers Conference, bringing together more than 170 early-career farmers to participate in networking events and two dozen educational workshops. And under Barber’s leadership, Blue Hill at Stone Barns had become internationally known for creating a market for responsibly grown food.