Toasting the New Year like a Pro
Goliath Consulting
DECEMBER 29, 2020
The Crowd Pleaser La Marca Prosecco ($) Twenty years ago, very few wine industry watchers would point to an Italian sparkling (prosecco) brand leading all sparkling wine sales in America. Pop this cork and it will be clear how it soared to top of national sales. It is light, subtly sweet, refreshing, and affordable. Think again.
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