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86 Your Brand Issues: How to Build Cohesive, Memorable Brands that Resonate with Guests

Modern Restaurant Management

First, we seek a deep understanding of the restauranteur’s vision and values, as well as their target audience and market positioning. The restaurant needs cohesion, from signage to menu design to uniforms. Finally, we look at the launch strategy and marketing plan. We want a new brand to hit the market with impact.

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Restaurant Branding 101: Straightforward Strategies That Work

ChowNow

Within this guide, youll discover proven strategies that help you stand out in a crowded market, captivate your ideal customers, and turn casual diners into lifelong regulars. The key is consistency across all customer touchpoints, from emails and your website to menus, marketing, and signage. Consistency builds trust.

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Reopening a Restaurant in a New Location? Don’t Skip This Step

The Rail

From logistics to marketing, staff communication to moving the kitchen, reopening a restaurant successfully is all about the details. Start by announcing your move as early as possible on all your communication channels social media, email newsletters , and in-person interactions. Is your restaurant casual and quirky?

License 130
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The 11 Best Restaurant Event Ideas That Actually Bring In New Customers And Keep Regulars Excited

ChowNow

Email Send out a weekly email blast telling customers about your upcoming event. Email lists are a powerful marketing tool because they provide a direct customer link that you fully controlno one can take it away from you except the customer, and if used correctly, thatll never happen.

Events 195
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6 Steps To Build Your Restaurant’s Brand

ChowNow

Your restaurants brand personality, tone, visualseven your menu itemsshould all be shaped around your ideal target market. Once you have these elements, integrate them into your interior design, printed menus, signage, takeout packaging, and even your staffs t-shirts and uniforms. Are you casual and playful? Warm and welcoming?

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When & How to Execute a Restaurant Rebrand

Restaurant Engine

You want to analyze your foot traffic, demographics, and new markets. If it’s outdated, you may find your target market takes a pass on dining with you. fun, elegant, casual, family-friendly, or rustic)? Other visuals: Pay attention to your signage and uniforms, too. Should you stick with your current branding or evolve?

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Restaurant Marketing Ideas: Strategies That Actually Work to Attract Customers

ChowNow

Marketing shouldn’t feel like throwing money onto a bonfire and hoping someone sees the smoke. Most restaurant marketing ideas sound good in theory, but fall flat in the day-to-day of running a busy restaurant. So ask yourself: Is your place casual and playful? These are strategies that drive real, consistent results.

Marketing 195