Remove 2024 Remove Coupons Remove Influencer
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MRM Research Roundup: Delivery Fraud, the Playground Effect, and Top 100 Places to Eat

Modern Restaurant Management

percentage points less than sales growth from the same two-month period in 2024. This edition ranks the top fraud challenges faced by global food delivery and ride-hailing companies in 2024. In one scenario analyzed by Incognia, a fraudster created 800 fake accounts to exploit new user coupons and was able to steal 1.5

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MRM Research Roundup: Cautious Optimism, Beyond the Burn, and the Taylor Swift Economy

Modern Restaurant Management

Voice of the Restaurant Industry Toast's 2024 Voice of the Restaurant Industry some insights and data suggesting a cautiously optimistic outlook: profits are rising, with 63 percent reporting increased margins compared to last year. As consumer searches for malls are declining, restaurants are breathing life back into malls.

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MRM Research Roundup: Mid-Year 2024

Modern Restaurant Management

The ACSI Restaurant and Food Delivery Study 2024 is based on 14,604 completed surveys. Customers were chosen at random and contacted via email between April 2023 and March 2024 for the restaurant industries and between November 2023 and March 2024 for food delivery.

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34 Restaurant Marketing Ideas: How To Market Your Restaurant in 2024

7 Shifts

These strategies can combine traditional restaurant advertising techniques like pamphlets, billboards, and radio promotions with modern ideas like running paid ads, advertising on social media, and collaborating with influencers. One of the first things you should consider before offering coupons and discounts is your margins.

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MRM Research Roundup: Labor Struggles, Holiday Habits, and Food Truck Trends

Modern Restaurant Management

This finding from Expert Market’s 2024 F&B Industry Report sheds light on a clear culinary gap within the industry's workforce. This insight seems unsurprising, considering that data from April 2024 revealed 43 percent of small business owners in the US were unable to pay their full rent on time.

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Gen Z Dining Trends Restaurant Operators Must Know About

Modern Restaurant Management

Despite the bite from inflation, TouchBistro’s 2024 U.S. Gen Z consumers want the ability to earn free items and get access to coupons/discounts, but they also want other perks that will make their restaurant experience faster and more convenient.

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How To Increase Restaurant Sales: 20 Proven Tips & Tactics

7 Shifts

In fact, 45% of restaurant operators expect their competition to be much more intense in 2024 than last year. Once in your customers' hands, this piece of paper can directly influence what your diners order and how much they spend in one sitting. The competition in the restaurant industry is getting tighter.