MRM Research Roundup: End-of-May 2021 Edition
Modern Restaurant Management
JUNE 3, 2021
Fast and easy (56 percent) ties with coupons and deals (56 percent) for the top reasons consumers download apps followed by earn and track loyalty points (48 percent), easy payment options (43 percent), and to avoid long lines (40 percent). In the 2021 report, FranConnected analyzed over 165K FBC interactions between Jan.
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