MRM Research Roundup: Cautious Optimism, Beyond the Burn, and the Taylor Swift Economy
Modern Restaurant Management
NOVEMBER 1, 2024
AI and Loyalty Programs: While 75 percent of Americans are not comfortable using AI to assist with their shopping, 29 percent plan to make more holiday gift-buying decisions based on loyalty programs and reward points. This is the fourth Hot & Spicy Survey; previous iterations were published in 2017, 2019 and 2021.
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