The Great Birria Boom
EATER
JANUARY 8, 2021
A few of the brothers had worked for Nordstrom, and they applied the marketing skills they learned there to opening their first Birrieria Gonzalez truck in 2015. Oscar designed the logo, which has been copied by lots of the other trucks, and I did the wrap, the uniforms, and Ivan worked on the Instagram,” says Omar Gonzalez. “We
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