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Are You Invisible? Restaurant Marketing Faces a Multi-Platform Reckoning

Modern Restaurant Management

magazine reached out to the team at SOCi to understand what operators should take away from the results. Operators need to think beyond SEO and embrace a strategy focused on cross-platform discoverability. Operators need to think beyond SEO and embrace a strategy focused on cross-platform discoverability.

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The Power of Consistency in Guest Satisfaction

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine connected with Kim Lawton, founder and CEO of New York City-based marketing agency Enthuse to discuss social media accountability, safeguarding a brand, best practices and more. What are some best practices brands need to put in place to maintain consistency throughout stores?

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Five Benefits of Outsourcing Your Restaurant’s Digital Marketing Efforts

Modern Restaurant Management

Experts know how to engage customers and create communications that emphasize your restaurant’s unique offerings such as specialty and new menu items, loyalty programs, community involvement, and more. Website SEO – Ensure your website ranks higher in search engines and that your customers can find you.

Marketing 508
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How to Build Social Proof for Your Restaurant Business

Modern Restaurant Management

For this, you can follow these tips: Leverage review incentives programs like discount offers or free appetizers. But they have to make sure that the plugin and new content do not negatively impact their SEO efforts. That’s why having good web hosting for SEO is important. UGC can help your content strategy as well.

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MRM Research Roundup: Experimentation, Valentine’s Vibe Shift, and Wine Cork Market

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features news of dramatic Valentine's Day shift, best food scenes, and the evolution of c-store foodservice. Customer loyalty programs are also playing a significant role in the success c-stores have had with food sales and repeat visits.

Marketing 221
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MRM Research Roundup: Mid-August 2020 Edition

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. This sentiment was most prevalent with millennials, with 43 percent reporting an increase in loyalty.

2020 493
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How to write a restaurant marketing plan that puts butts in seats [Ideas and Strategies]

7 Shifts

Creating an SEO-optimized website. One key aspect of your restaurant website is search engine optimization (SEO). A website that ticks all the right SEO boxes allows Google and other search engines to work to their full potential. Your SEO score is like a ranking for potential customers. Loyalty programs.

Seating 221