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Decoding Digital Barriers in Restaurant Loyalty Initiatives

Modern Restaurant Management

For franchise owners, maintaining uniform excellence across all outlets is key. For franchise owners, analyzing data across all branches can unveil patterns that might go unnoticed on an individual scale. Franchises need to ensure that loyalty programs are consistent across all locations.

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The Pandemic Made Delivery a Necessity for Restaurants. What’s Next? 

Modern Restaurant Management

” At PepsiCo, our Foodservice team works with customers across the industry including franchise and locally-owned restaurants, so we’ve seen first-hand the challenges and opportunities around delivery. A restaurant’s website has become its main line of communication and biggest opportunity to make a good impression.

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5 Steps to do Social Media Right

Goliath Consulting

You want social media to be a space where you can communicate and connect with your customers at a more personal level. Be Responsive, Engage and Communicate. Keep in mind, however, to make sure your social media pages include promotional timeframes and are up-to-date on new menu items. It helps to be responsive in social media.

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MRM Research Roundup: Mid-August 2020 Edition

Modern Restaurant Management

If brands want to foster loyalty from today’s consumer, they must deliver experiences and communications so tailored they feel as if they’ve been crafted for just that one person.” 45 percent of those surveyed coordinate marketing efforts between corporate marketing teams and local franchise owners.

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Owning a Bar: Everything You Need to Know

7 Shifts

Buying into a franchise can be a good option because it provides support and brand recognition. The best way to get people in your bar is by using website marketing and SEO. Stay connected with his staff through 7shifts' built-in communication tools. You focus on these 11 essential elements of opening a bar: 1.

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The Top Ten Questions Restaurant CEOs Are Asking

Aaron Allen & Associates

Moreover, rising food and labor costs, the challenges of modernizing, rising interest rates, inflation concerns, global tensions, uncertainty about economic growth, and the risk of crisis communications challenges — they all require an answer. 9 – Are We Prepared for a Sizable and Sustained Crisis Communications Challenge?

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Must-Have Features For A Restaurant Website

The Restaurant Times

As early as 2018, an estimated 84% of all branded communication was visual. One great restaurant franchise that is using this technique is Shake Shack. SEO aids in the visibility and attraction of visitors to your restaurant’s website. Moreover, visual marketing is on an upward trajectory. Source: Starbucks website.