7 Shifts

DECEMBER 11, 2019

Clever marketing and strong branding from a restaurant’s corporate offices can boost sales for franchised restaurants. A lack of communication can take a serious toll on franchise owners, particularly in the realm of finances. Unfortunately, franchisees' concerns were not heard, which caused owners to reject these coupons.

Franchise 436

Franchise Franchising Email Marketing Communication 436

Indoor Media

JANUARY 16, 2019

Which is why just about every restaurant either considers offering or actually runs special discounts through coupon advertising. Did you notice we said coupon advertising ? Whether you think of it this way or not, a coupon is actually an ad for your restaurant with an incentive attached. That’s right. Learn more.

Coupons 78

Coupons Advertising Email Marketing Seating 78

Indoor Media

SEPTEMBER 22, 2017

But, you’re not just competing with other fast food joints, you’ve also got to find a way to make yourself stand apart from other locations within your franchise. You may get help from the co-op for marketing and advertising. But those marketing efforts drive new customers to every location within your franchise, not just yours.

Coupons 78

Coupons Food Advertising Franchise 78

Cheetah

JANUARY 13, 2022

From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools. 3 rd party delivery apps, ghost kitchens and privately owned franchises are all fighting for the same market share.

Loyalty Program 148

Loyalty Program Mobile Ordering Airlines Merchandise 148

Indoor Media

JANUARY 6, 2021

By uniting every franchise or location under one landing page, the engineers behind that website have automatically established one unified brand across the board. Maybe you want to run a half-price winter-coat cleaning in the middle of summer for returning customers. No matter the business, if it’s a national chain, it has a website.

Advertising 78

Advertising Coupons Email Marketing Point of Sale 78

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 1) Produce A Food-Prep Video. 11) Start A Blog.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Modern Restaurant Management

DECEMBER 31, 2019

Substantial advantages in marketing, reduced labor costs, shared management costs, lower occupancy cost can be had in this model. Low priced / value perceived / big ticket items brought down to a fixed low price. A chicken sandwich and the impact it has had on how to market a product – see Popeye’s vs. Chick-fil-A.

2020 135

2020 Kitchen Safety Consumer Goods Point of Sale 135