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The Appeal of Coupons and Discounts. Vericast offered for proprietary survey findings related to consumer sentiment around the use of coupons and discounts. Additionally, 9 in 10 plan to use a coupon or discount in the next six months for grocery (70 percent), restaurants/dining (64 percent) and beauty/grooming (37 percent).
Other leisure-related categories affected the most included travel, cruises, lodging and airlines. Consumers prefer using coupons, discounts or perks online compared to in-store/venue – 64 percent of US respondents prefer to use coupons or discounts online. Challenges of Payment Options.
Restaurants ranked as one the most dramatically impacted sectors of the economy during the pandemic, right up there with airlines, hotels, gyms and movie theaters. The real issue to address is why a guest needs a $1 off coupon to use your brand only once. Hope isn’t a strategy.
That was followed by airlinetravel (46 percent), attending live events (43 percent) and seeing movies in theaters (39 percent). Price has become less of a differentiator, as consumers that agree they base restaurant choice on coupons and price decreased by 2.2 Dine-in demand will surge, and off-premise modes are here to stay.
According to the latest report from Tripadvisor , which outlinines the road to recovery for the travel and dining industry, restaurants are showing the first signs of recovery, leading the way for hospitality businesses. On the Road to Recovery. Traffic to restaurants in other markets, including the U.S., Dining When Safe.
Full-Service Restaurants, Travel and Recreation Among Most Improved Industries . The industries that have seen the greatest rebound in spend are travel, convenience/drug/diet, ground transportation, leisure & recreation and full-service restaurants. Guests are Missing Restaurant Deals and Coupons by Full-Service Restaurants.
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