MRM Research Roundup: End-of-April 2021 Edition
Modern Restaurant Management
MAY 5, 2021
But for the QSR industry specifically, consumer expectations increased as priorities moved to health and safety first, which have, in turn, shaped decision making, long term brand engagement and buying behavior. The Appeal of Coupons and Discounts. Coupons and discounts are also driving consumers to discover new businesses.
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