financing marketing-digital-drove-mcdonalds-sales-last-quarter 
Modern Restaurant Management
OCTOBER 4, 2021
The report also highlights that consumers favored self-service or digital ordering over ordering from restaurant team members, which for some brands could address the crippling labor shortage facing restaurants throughout the country. For restaurant brands, the digital pivot is imperative to getting the customer experience right.”
Modern Restaurant Management
JANUARY 17, 2020
. "To further support our franchise development initiatives, we will be working with Lynette McKee– an industry expert with over 30 years of experience in franchising – to identify franchise partners in targeted international markets and leading U.S. Strive to be the number one QSR for vegetarians.
Modern Restaurant Management
DECEMBER 31, 2019
Even cost of sales may go down as the ghost kitchen typically has a smaller, more manageable menu. Substantial advantages in marketing, reduced labor costs, shared management costs, lower occupancy cost can be had in this model. The increased kitchen space, brand awareness and sales are a no-brainer for brands looking to scale.
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