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The company says it will incorporate NFT technology into its current loyalty programme to create new experiences for customers. The event, which will be held at the Nau Bostik cultural centre, will include 30 exhibitors, several coffee competitions, and lectures and seminars. Starbucks to launch NFT-based rewards programme.
Customers can only place orders online before picking them up, using an app linked with WeChat (China’s largest messaging service) to do so. They say this allows them to track customer coffee habits, so they can better meet their needs. All promotion must be done through Chinese social media such as WeChat, Weibo, Red, etc.
As the country faces the challenges brought on by COVID-19, two food service industry leaders join forces to revolutionize the dining experience with an innovative sous vide solution. The full-service casual restaurant concept is the brainchild of the industry’s leading hospitality consultant, Jon Taffer. About CREA.
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