article thumbnail

MRM Research Roundup: Mid-Year 2024

Modern Restaurant Management

51 percent say coupons and promotions 23 percent say increased delivery tracking abilities 16 percent say enhanced user experience on the website or app Do fees deter consumers from using third-party food ordering apps? That’s according to a new white paper from Placer.ai, titled Brewing Success: Winning Strategies for Coffee Chains.

2024 294
article thumbnail

MRM Research Roundup: Labor Struggles, Holiday Habits, and Food Truck Trends

Modern Restaurant Management

Between May and August, restaurant visits were up year-over-year — despite higher costs, according to a new white paper from Placer.ai The white paper finds that different chains are utilizing different strategies to bolster foot traffic — including a mix of early-dining specials and limited-time offers.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

RATE Your Advertising Campaign

Indoor Media

While the exact rate of repetition is debatable, there are a number of research papers that propose that a good number to target is 7-8 views per customer to ensure they take action. For direct-response ads, command action with a coupon offer! Grocery Store Receipt Advertising 4-8x per month Full-Color Ad w/Coupon Discount Approx.

article thumbnail

Takeout For Good and Menus Go Tech

Modern Restaurant Management

This eliminates the need for the guest and server to transfer paper, pens, or credit cards and maintains a safe environment for the restaurant and its patrons. ” The MenuDrive platform contains pre-set features including online and mobile storefronts, email marketing campaigns, coupons, and a customer loyalty program.

article thumbnail

Is Traditional Restaurant Advertising Right for My Business?

Indoor Media

Receipt Coupons. Full-Color Ad w/Coupon Discount. ~ Black & White Ad in Sunday Paper. x 11” Paper. Coupon offers give mom & dad a reason to choose your restaurant. Interested in how grocery store coupon advertising can work for your restaurant? Here’s an example: Cost. Repetition.

article thumbnail

What is a Mobile POS System For Retail?

BNG Point of Sale

Mobile POS software can help retailers expand into new channels while still providing white glove customer service, as in the aforementioned example. Eliminate paper from the inventory count process forever. Your customer is now satisfied. Develops Store Associates into More Efficient Employees.

Retail 98
article thumbnail

31 Restaurant Marketing Ideas for 2021

Touch Bistro

Here’s how to repost their picture to your own Instagram Stories: Tap the paper airplane icon below the post, then select “Add Post to Your Story.” Coupons, discounts, and other special offers diners can only redeem when visiting your restaurant. When you send out coupons, make sure there’s a unique code on them (e.g.