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The Difference Between Groupon and Coupon Advertising

Indoor Media

Coupon advertising’s goal is the same: Offer value to draw customers. However, Groupon and coupon advertising are not the same. Understanding the differences between Groupon and coupon advertising will help you decide which is best for you. Sound familiar? Groupon takes half of the sale price from the deal.

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How to write a restaurant marketing plan that puts butts in seats [Ideas and Strategies]

7 Shifts

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

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Welcome to the Digital Advertising 101? Series!”

Indoor Media

Digital advertising has become a practically mandatory element of marketing. If you’re like most small business owners (myself included), getting started with digital marketing can be overwhelming. Traditional advertising is distributed to a broad audience, but can be hidden in mailboxes or is often thrown in the trash.

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What’s the Best Way to Advertise Auto Shop Coupons?

Indoor Media

Auto shop coupons are powerful tools to increase traffic, and more importantly, profits. However, the actual ROI can vary greatly based on the offer and how they’re distributed. In this article, we are going to look at the best placement for your coupons. Advertise Auto Shop Coupons at Your Local Grocery Store.

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3 Mistakes in Advertising Your Fast Casual Restaurant

Indoor Media

Check out these tips to avoid these advertising mistakes we’ve seen fast-casual restaurants make over the years. Create an email list that customers can join to get freebies, coupons, or early access to new menu items. Never Overlook the Power of Restaurant Coupon Marketing. Don’t Ignore Loyal Restaurant Customers.

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Restaurant Industry Performance Pulse

Black Box Intelligence

Guests are Missing Restaurant Deals and Coupons by Full-Service Restaurants. Mentions of specials, deals and coupons by full-service restaurant guests declined compared to pre-pandemic levels, suggesting restaurants are offering fewer discounts. Coupon usage is another type of discount being mentioned less often.