Black Box Intelligence

MAY 26, 2021

It’s hard to prove the point that telling your story and investing in content creation with freelancers or agency partners is going to deliver the type of yield a leader expects to see. Mind you, I never tried to pitch a CMO on spending baller money, but as a percentage of sales it likely makes sense for social media at Ford.

Marketing 52

Marketing 2021 Social Media Consumer Goods 52

Black Box Intelligence

MAY 26, 2021

It’s hard to prove the point that telling your story and investing in content creation with freelancers or agency partners is going to deliver the type of yield a leader expects to see. Mind you, I never tried to pitch a CMO on spending baller money, but as a percentage of sales it likely makes sense for social media at Ford.

Marketing 52

Marketing 2021 Social Media Consumer Goods 52

7 Shifts

MARCH 29, 2023

I think there's been a very big change in landscape of how we're recruiting and how purpose-driven restaurants need to be versus just selling an experience.” “Yeah, I've always been admiring from a distance, the Barteca brand when it was Barcelona and bartaco. What does your brand mean? How is your brand involved in the community?

Front of House 195

Front of House Back of House Tip Distribution Coaching 195

Modern Restaurant Management

JULY 27, 2020

In this edition of MRM News Bites, we feature sobering statistics from Yelp, a ghost kitchen franchise model, franchise explosions expected and falling for for an improved PSL. Yelp Sees COVID Effect. YEA reflects data from millions of local businesses and tens of millions of users on Yelp’s platform measuring U.S. “As U.S.

Franchise 142

Franchise Franchising Mobile Ordering Kitchen Safety 142