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MRM Research Roundup: QSR Update and What Feeds Us

Modern Restaurant Management

“As QSRs make it increasingly easier to order off-premise with the rollouts of mobile applications and loyalty programs, they provide a convenience to customers that may take the sting out of higher prices,” said Acerra. Delivering that level of convenience will win brand loyalty.”

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22 Restaurant Advertising Ideas Driving Guests To Tables In 2022

7 Shifts

Restaurant email marketing goes hand-in-hand with a loyalty program. Email is an assured way to reach your audience by offering coupons, automatically sending reorder emails, and reminding guests of upcoming events and specials. Want to lure in your competitor's customers with a coupon? Think mail is dead? Think again.