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MRM Research Roundup: Mid-April 2020 Edition

Modern Restaurant Management

The top factor influencing the choice to buy alcoholic drinks with take out/delivery relates to ease and safety. Since then, gift card sales have declined, but online ordering and merchandise sales have both increased steadily: Online orders have increased 50 percent week-over-week for the last three weeks. New F&B Trends.

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22 Restaurant Advertising Ideas Driving Guests To Tables In 2022

7 Shifts

Restaurant merchandise allows your brand to be given as a gift - either to or on behalf of some of your restaurant's biggest fans. For example, Cambridge Brewing Company often hosts giveaways for free beer and merchandise on Instagram. Want to lure in your competitor's customers with a coupon? Restaurant Merch.