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The Power of Storytelling: Secrets to Content Marketing for Franchise Restaurants

Modern Restaurant Management

Franchise brands have many goals in common: enter a new market; attract new franchisees, employees and loyal customers; increase average unit volume (AUV); and accelerate franchise expansion strategies. Why should an entrepreneur consider franchising your concept over others? Let’s talk about how to tell your story.

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Practical Restaurant Marketing Inspiration in 2022

Modern Restaurant Management

The modern restaurant has a lot of competition, including other local restaurants, franchises, and the biggest of national chains. Having a website, learning even a little about search engine optimization (SEO), and filling out your Google My Business (GMB) template should all be something you already have in place.

2022 531
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Strategy A La Carte: The Dish on Digital Marketing Trends for Restaurant Brands 

Modern Restaurant Management

And there are a few reasons that having a thorough, structured digital marketing strategy is imperative to the overall success of your restaurant or franchise. If you’re not marketing yourself online or devising a powerful local search engine optimization (SEO) strategy, how are they going to find you? More than 2.5

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The Pandemic Made Delivery a Necessity for Restaurants. What’s Next? 

Modern Restaurant Management

” At PepsiCo, our Foodservice team works with customers across the industry including franchise and locally-owned restaurants, so we’ve seen first-hand the challenges and opportunities around delivery. This is true in meeting the current demand for delivery, as well as helping to mold what the future of delivery looks like.

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5 Steps to do Social Media Right

Goliath Consulting

According to Wansink (2006), the digital presentation of food is thought to influence more than 70% of the food eaten by American households 3. Here are our top 5 steps: Take Great Photos. You know the saying: a picture is worth a thousand words. The company also has a management division that manages full-service restaurants.

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10 Operational Challenges Restaurants Should Expect in 2020

Restaurant365

Consequently, it’s wise to invest in SEO-friendly updates and quick load time maintenance for website pages, especially on mobile. The more locations a brand or franchise has, the harder it is to create a consistent dining experience. Restaurant websites and online restaurant menus should be mobile responsive.

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