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Local SEO vs SEO – What’s Best for Your Restaurant Brand?

Modern Restaurant Management

Search Engine Optimization (or SEO) continues to be an incredibly important digital marketing tactic. SEO is when you optimize online content so that your brand is easier to find when Google crawls the internet for results. That’s where local SEO comes in, which is optimizing content with a specific location in mind.

SEO 474
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AI in the Restaurant Industry: Unlocking Opportunities to Reduce Costs and Increase Efficiency

Modern Restaurant Management

For example, AI can audit monthly credit card statements in seconds – a job that can take restaurant owners between three and 21 days depending on the size of the business. Because this task is such a time sink, many restaurants conduct quarterly statement audits, leaving money-saving opportunities unidentified for months on end.

Audits 449
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Best Practices for Hospitality Marketing

Modern Restaurant Management

Conduct an internal audit of expenditure. Maintaining your social media, SEO and blogging efforts represent the bare minimum needed to remain relevant in your customer’s eyes. Now is the time to pay more attention to your website, take advantage of the downtime your hotel may have to audit this too.

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How to Improve Your Restaurant’s SERP Rankings

Modern Restaurant Management

Search engine results pages (SERPs) are an SEO term that refers to how well your website and web pages rank on Google. There are no cookie-cutter approaches to SEO. However, with that said, there are common SEO tasks that can be done to improve SEO. Ensure There Are No Technical SEO Errors.

SEO 450
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15 Must-Have Restaurant Marketing Tools in 2024

7 Shifts

Best restaurant marketing tools, software, and platforms for your business We rounded up and categorized various restaurant marketing tools by type, including email marketing, SEO, SMS, and social media tools. ” With proper SEO strategies in place, a diner can appear higher in search rankings and increase its customer reach.

2024 221
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Small Business Marketing Trends That Are No Longer Trends

RGU

Debra Murphy As I was working on my content audit , I came across a couple of posts on small business marketing trends for the years 2013 and 2014. Getting and staying visible is no longer an optionNow: SEO is a mandatory marketing strategy If I can’t find your business online, do you really exist?

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Ultimate Guide to Restaurant Management Software

Lavu

It also creates an audit trail that can be used to identify all processes and ensure the accuracy and completeness of the information. . Some of the important digital marketing channels available include social media, search engines, and blogs. The software automatically flags any entries or data that look suspicious before processing.