Remove Advertising Remove Allergens Remove Communication
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The Rise of Transparent Dining and What It Means for Restaurants

The Rail

Restaurants can meet transparency expectations on their menus by redesigning menus to highlight ingredients and allergens, utilizing QR codes for additional information, and providing helpful digital search features online for diners. Regulators are tightening enforcement around false advertising and sustainability claims.

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Competition’s Coming: Key Technology Changes Can Help You Win

Modern Restaurant Management

For example, customers using these sources are searching for restaurants with information about allergens, vegan offerings and other consumer concerns and interests. But one of the biggest digital investments restaurants can make is in advertising. Don’t Confuse Customer Communications with Customer Loyalty.

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Marketing Your Restaurant to Allergen-Conscious Customers 

Next Restaurants

Much has been done for allergen-awareness in recent years, from the rise of popular health trends like gluten-free diets and increased exposure to allergen incidents through social media, but with 200,000 Americans admitted to hospital for allergic reactions to food every year, more can be done.

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How to Meet The Needs of Today’s Coffee Shop Customer

Perfect Daily Grind

But no matter what style you choose, it’s important to do it well and communicate it consistently. Consider adding a decaf symbol next to certain drinks, just as you would for allergens and vegan products. You’ll also need to consider how your customers order and receive coffee while managing their risk of contracting COVID-19.

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5 Reasons Why Content Localization is Important for Your Restaurant SEO Strategy

The Rail

Therefore, a restaurant site needs to speak with the audience in the language people communicate and think in everyday life. On the STARBUCKS website localized for the UK, the information on the menu is much more concise — it offers to view details about allergens in a product by following a link and reporting a food allergy to a barista.

SEO
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How to Leverage Email Marketing for Growing Restaurants

Apicbase

It opens the way to direct customer communication. Email is the best way to reach customers wherever they may be—without paying for advertising space. Don’t rely on social media advertising; send email invites instead. To gain repeat customers, your interaction shouldn’t end once they’ve paid the bill.

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How to Onboard Restaurant Staff: A New Hire Checklist for Restaurant Employees

Touch Bistro

Here’s an overview of the process: Complete all necessary paperwork Set up direct deposit Communicate restaurant guidelines and policies Explain staff scheduling policies Set up new hires in your staff systems Provide hands-on menu training and tasting Provide mentorship and shadowing opportunities Give constructive feedback.