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MRM Franchise Feed: Sandwiches Up North and Taco John’s Gets Aggressive

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine's Franchise Feed offers a glimpse at what's new in the restaurant franchise and MUFSO environment. ” Taco John’s Launches Aggressive Franchising Initiative. All of the elements are in place for aggressive franchise growth.”

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I’m Shillin’ It

EATER

The six-time NBA champion became one of the most marketed sports figures in history — starring in nearly 100 commercials by 2003 — with product deals ranging from his eponymous Air Jordan at Nike to Gatorade. Initially, the sandwich was intended to be a monthlong limited release in select Chicago franchises, appealing to hometown Bulls fans.

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