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CHEFS – WHAT DOES YOUR MENU REPRESENT?

Culinary Cues

Consider this – the menu is the most important component of a successful restaurant and once designed it can, and should, impact every other aspect of the business. YES – the menu is that important! The menu comes first and should reflect the philosophy of the owners and chef and how the operators expect to be perceived by the public.

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Is There a Right Way to Raise Prices?

Modern Restaurant Management

Due to many factors including inflation and supply chain challenges, restaurant owners and operators have been faced with tough choice about raising menu prices. As food prices rise, restaurants should try to stay within their target ratio for food cost to gross food revenue in order to maintain target profits.

Pricing 191
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What Is a Prix Fixe Menu? Here's a Guide and Menu Examples.

SpotOn

On the other side of the dining spectrum, there are restaurants with menus that offer an entire meal at a set price, also known as the prix fixe menu. The prix fixe menu is ideal for guests seeking to indulge in a larger meal for a higher price. The prix fixe menu doesn't only need to serve French food.

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5 Ways to Get Your Restaurant Summer Ready

SpotOn

As the summer season approaches, bringing with it longer days and warmer weather, restaurants have a golden opportunity to welcome waves of customers looking for memorable dining experiences.  Think about adding thematic decor, comfortable seating, and even outdoor entertainment to craft an unforgettable dining experience.

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What is a prix fixe menu? An A to Z guide for restaurateurs

Open for Business

While traditionally associated with fine dining, the prix fixe (pronounced “pre-feks”) menu has transcended its high-end roots, becoming a popular culinary trend. When curated with care and promoted effectively, this menu is a powerful tool for any restaurant, capable of making a memorable impression and drawing eager guests through the door.

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THE INTER-DEPENDANCE OF BUSINESS AND COMMUNITY RESTAURANTS

Culinary Cues

The stores were empty, and restaurant service staff were staring out windows from the vantage of unfilled seats. Some businesses understand how to use pricing to draw people in and then how to upsell the experience – others are not – SHARE what you’re good at. Build experiences that can’t be replicated on-line.

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How to write a restaurant marketing plan that puts butts in seats [Ideas and Strategies]

7 Shifts

For example, your ideal customers could be: Young families that want a kid's menu, great drinks, and to get home before 8. Can you undercut their prices, or out-market them? This could be exciting drinks, a great happy hour, family-friendly promotions, or a fantastic menu that people can't help but try. Repeat Customers.

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