The Restaurant Times

DECEMBER 17, 2021

Cafes and coffee shops across the world are discovering the power of social media. While most coffee shops do not actively use social media channels to promote their business, it’s the best way! Yes, your social media coffee shop promotions can have a huge impact on bottom-line revenues.

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Chowly

MAY 25, 2023

billion people use social media worldwide as of 2023. In the United States, roughly seven in 10 Americans use social media on a daily basis to connect with friends, access news, and be entertained. It means that social media is the new hangout spot for most people. What does this mean?

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Modern Restaurant Management

MAY 10, 2024

With 22 percent of Gen Zers having at least one immigrant parent and the unlimited access they have to the world through social media, this generation has grown up with more exposure to dynamic cultures; and that global perspective has influenced everything from fashion to food. Be in the right place at the right time.

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Lavu

APRIL 24, 2020

Are your restaurant’s social media pages lacking the engagement you need to drive more sales? Now more than ever, your customers are indulging in social media consumption. If you’re looking for advice to grow your followers online and create engaging social media posts for your restaurant, then this guide is for you.

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Goliath Consulting

JANUARY 1, 2020

With more than 79% of the US population now using Facebook, Instagram or Twitter 1 and users projected to increase to 257 million by 2023, restaurants can no longer afford not to invest in their social media presence. In fact, more than 63% of restaurants reported to have used social media to market their business in 2018 2.

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Modern Restaurant Management

NOVEMBER 29, 2023

This can be achieved through a variety of tactics, such as media coverage, influencer partnerships and social media campaigns. Responding to customer feedback on social media, offering personalized experiences and creating original events are all PR strategies for building an engaged customer base.

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Indoor Media

APRIL 22, 2021

Whether you’ve heard the term or not, every small business needs a “social media strategy.” On Friday, when you know you need one more post, you’ll be more likely to snap a photo of your restaurant’s special. The post How to Create a Social Media Strategy appeared first on IndoorMedia.

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7 Shifts

AUGUST 12, 2021

In that sense, make sure to double-check your NAP across the web to ensure its consistency and accuracy, as this directly influences your SEO ranking and search visibility. Engagement on Social Media. According to brightlocal , at least 87% of internet users are influenced by reviews and comments. Loyalty Rewards.

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Next Restaurants

APRIL 17, 2024

High-quality food photos and videos are the new currency of cravings, influencing where hungry customers spend their money. Massive reach: Tap into a global network of potential restaurant guests, with a significant portion being young adults who heavily rely on social media for purchasing decisions. Here’s an example.

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Modern Restaurant Management

AUGUST 31, 2023

They may even promote these special events for free via word of mouth. Build and Nurture Relationships with Local Media Local media decide what stories get published. To start building your relationship with the local media, have a good story to tell in the first place. Influencers have thousands to millions of followers.

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Modern Restaurant Management

JANUARY 3, 2024

Let’s look at some of them: relaxing with a cup of coffee ordering food home strolling with a drink in the park holding a meeting hanging out with friends in the evening going to a concert taking photos for social media. A social media presentation is crucial. This serves as a demo version of a guest’s visit.

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7 Shifts

JULY 30, 2021

From stand-out social media accounts, to good old-fashioned mail marketing, we'll walk you through 12 unique customer-driving ideas! Social Media. actively follow their favorite restaurants on social media? Many of these diners even use these social platforms to pick and choose their next dining experience.

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Modern Restaurant Management

JULY 14, 2020

As a restaurant owner, social media is one of the cheapest and most-accessible ways to connect and engage with your diners—and drive more business through your virtual or real-life doors. You need to adapt your restaurant’s social media marketing approach in the “new normal” of COVID-19.

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Restaurant Engine

MAY 8, 2024

billion users , Instagram is one social platform you want to use often and strategically for your restaurant. tweet this) What’s more, “Nearly 50% of diners report visiting a restaurant for the first time after seeing it pop up in their social feeds.” Work With Influencers You don’t have to do all the work yourself.

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7 Shifts

JULY 10, 2020

Stay tuned for a few special tips from Melissa Bensky, one of Toronto’s most prolific foodgrammers with her account, @tastethesix. Plan your budget to include food costs, labor costs, operating costs, marketing costs, and any extra costs such as for party favors and special decor. Set a budget ?? Plan your staffing ?????

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Modern Restaurant Management

JUNE 23, 2023

Are you trying to reach the after-work dinner crowd, leisurely weekend brunch groups, or families looking to celebrate a special occasion? Is your concept a fun dessert spot, do you provide an upscale dining experience, or do you specialize in authentic international cuisine? business park or neighborhood shopping plaza).

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The Restaurant Times

NOVEMBER 5, 2021

Influencer marketing is proving to be indispensable for restaurant marketing in the new normal. Using a combination of alluring photos and videos of food, influencers work their magic to get their audiences to try out an outlet. For example, a mid-level influencer, who has 10-100k followers, may demand $250-$400 for their services.

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Open for Business

MAY 9, 2024

In addition to updating your OpenTable profile, use social media, email marketing , and your restaurant's website to create buzz around your summer offerings. That's why keeping your restaurant profile up to date is essential—from a thorough description, to seasonal menus and recent photos.

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Open for Business

JANUARY 26, 2023

Start a loyalty program Online ordering Piggyback on special events Buy X, get Y free Guest chef or pop up Personalize offers Influencer event Social promotion Jump on seasonal trends Industry night happy hour Invite guests back What are restaurant promotions? Every promotion must have a goal. This is good information, too.)

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Modern Restaurant Management

MAY 17, 2023

Born between 1997 and 2012, Generation Z is a demographic known for being tech-savvy and socially conscious. As one of the largest generations of consumers, they continually influence the ways restaurants innovate, and there are identifiable characteristics that differentiate Gen Z consumers from their older counterparts.

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Modern Restaurant Management

JANUARY 28, 2022

Your business name should make it immediately apparent what kind of cuisine you specialize in. You can display images and descriptions of your food and advertise special offers. Use Social Media to Promote Your Business. Using social media to engage with your customers is also crucial to your brand’s success.

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Modern Restaurant Management

OCTOBER 6, 2022

Make a Special Menu, Don't Include Everyday Things. To do that, you can collaborate with your chef to come up with some happy hour specials that are both delicious and unique. So, it's important to make sure that your happy hour specials are truly appealing from the price point of view as well.

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Modern Restaurant Management

AUGUST 3, 2021

That means the digital experience is of the utmost importance as more consumers are accustomed to researching online, reading reviews and turning to social media for what’s new and hot in their area. Create and/or cultivate your social media presence as well. Build Social Proof. Keep it Fresh.

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Modern Restaurant Management

AUGUST 8, 2022

The key is that it’s not just one technology—it can be umbrella of integrated technologies working together to produce compelling results including WiFI, text messaging, email, and digital displays to leverage guest engagement and social media to the maximum. Drive Organic Social Media. Reward Loyal Customers.

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Restaurant Clicks

NOVEMBER 3, 2021

The community is lively year-round, with various seasonal outdoor concerts, food markets and bars with great happy hour specials. If you are looking for weekly drink specials or Happy Hour deals in Williamsburg, check out my list of the 21 best spots! The cocktails are Japanese-influenced and regularly change.

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7 Shifts

AUGUST 12, 2020

There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades. See how they’re branding themselves online and across social media, and what kind of promotions they’re running throughout the week. Share recipes or videos of ‘how it’s made.’

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Goliath Consulting

SEPTEMBER 7, 2023

Beyond basic information, include detailed menus, daily specials, and an events calendar. Mastering Social Media: It’s More Than Just Food Pics While showcasing dishes is essential, it’s equally important to: Host interactive polls or quizzes. Opt for micro-influencers as they often have a more engaged local following.

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Modern Restaurant Management

DECEMBER 10, 2021

Influencers like food bloggers and food critics have a loyal audience that trusts what they say and recommend. These influencers are considered experts on the issue of restaurants, and their verdict can be taken as a guarantee of great experience and even better food. Provide Free Meals on Special Occasions.

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Culinary Cues

AUGUST 21, 2023

Responding to a need in restaurants and the growing influence of the Food Network and a plethora of high-quality cookbooks, colleges began offering degrees in cooking. Becoming a chef was a sought-after career, influenced by the sizzle of media and not always based on reality. What we do know is that people are social by nature.

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Modern Restaurant Management

APRIL 15, 2022

Instagram has become one of the most popular social media platforms for marketing. Collaborate with Food Bloggers and Influencers. Collaborations with influencers are an excellent way to increase your Instagram discoverability and engagement. On such occasions, social media activity is also often at its peak.

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Modern Restaurant Management

MAY 16, 2023

By displaying menu items, offers, and specials on screens, QSR operators can effectively communicate with their customers and influence their purchasing decisions. Advertise New Products or Specials Digital signage is also a great way to advertise new products or specials.

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Chowly

APRIL 17, 2024

Maintaining an active presence on platforms like social media and review sites is crucial for boosting awareness. Organic social media engagement plays a vital role in building awareness and trust. By sharing engaging content and showcasing unique selling points, restaurants can influence decision-making positively.

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Goliath Consulting

AUGUST 24, 2023

Engage customers on social media platforms like Facebook, Instagram, and Twitter to keep them informed about promotions, events, and new menu items. Moreover, encourage satisfied diners to leave positive reviews, as these can significantly influence new customers’ decisions.

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Modern Restaurant Management

FEBRUARY 10, 2021

Working with the right social media influencers can therefore enhance your reputation. When approaching particular influencers, remember that knowledge and credibility carry a lot more weight in the gluten-free community than the number of followers an influencer has.

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Modern Restaurant Management

JUNE 26, 2020

From share-worthy photos on Instagram to restaurant reviews on Facebook, social media platforms determine how the restaurants engage with the masses. Yes, not all videos and media platforms are the same – this is a lesson worth knowing. The latest tool to make a splash on the social media scene is TikTok.

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Modern Restaurant Management

NOVEMBER 20, 2019

Well, just like with organic produce farming, organic online growth is the type of growth that happens without the aid of human-made external influences. You can guess what they are searching for too; social media platforms, communication accounts, leisure and entertainment options (and that includes restaurants!).

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Bingage

JULY 18, 2020

Their target consumer base is tech-savvy and stays energetic on social media platforms. In this post, we are going to discuss how the cloud kitchen can leverage the power of Social media. Be engaging on Social Media. Go creative on social media , know about your audience.

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