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What Restaurants Can Learn From Vegan-Related Google Searches

Modern Restaurant Management

The team utilized a variety of data sets including Google search trends, Google Adwords and sales information for the research. Vegan-related searches have actuall increased over the past couple of years in the United States. For the full report, click here.

2022 193
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How Restaurants Can Take Advantage of the Voice Search Trend

Modern Restaurant Management

The number of consumers that start their purchase journey using a search engine is growing. For example, a study by Power Reviews in 2018 found that over 70 percent of consumers start their purchase journey on Amazon or via search engines. Your customers are already using voice search so the question is, is your business ready?

SEO 156
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In ‘My Everyday Lagos,’ Yewande Komolafe Searches for Home

EATER

Komolafe, now a cooking writer and columnist at the New York Times , wrestles with what it means to search for one’s place in the world in her cookbook My Everyday Lagos , which Ten Speed Press will publish in October. ” That trip was confirmation that she hadn’t been spinning fiction all those years. Her memories were real.

Book 75
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Is Your Restaurant’s Search Engine Traffic Being Hijacked?

ChowNow

The search giant is the common denominator for customers looking for information about restaurants online. This is why they’ve been known to exploit restaurants’ search engine traffic, intercepting their customers and redirecting them to their commission-based sites. They overtake your Google search results.

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How ZoomInfo Solves Recruiting Pain Points

For recruiters to build their pipeline and search for the next candidate, they need to ensure they have access to the most accurate data on the market. More specifically, having access to updated information lets you engage faster with ideal candidates searching the job market.

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Search Engine Marketing for Hotels in 2021

Gourmet Marketing

As one of the most reliable advertising initiatives, SEM (Search Engine Marketing) is a must for hotels and the hospitality industry in general. A tried-and-true initiative, it is integral in the hotel digital marketing mix and one of, if not the best, ways to gain visibility on search engine results pages (think Google & Bing).

Hotels 70
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How to Optimize Your Hotel Marketing for Voice Search Engines

Gourmet Marketing

According to statistics, one-third of the United States population uses voice search technology. People are finding it easier than ever to use their smartphones, Alexa, or Google Home devices to ask for what they’re looking for instead of typing text into the search screen. First, let’s look at the definition of voice search.

Hotels 52
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7 Ways to Supercharge Your ABM Strategy with Real-Time Intent

Learn how capturing buyers’ search behavior in real time can shorten your sales cycle. In this guide, we’ll walk through how streaming real-time intent data can supercharge your ABM strategy, including: How streaming real-time intent works The benefits of real-time intent in your ABM strategy How you can box out the competition

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Catch Them If You Can: The Passive Candidates Edition

To get started on your search, we’ve gathered clues you’ll need to get in the mind of your passive prospects. Hiding behind laptop screens and smartphones, the passive candidate is hard to find and tougher to catch. Yet, with the right tools and mindset, it’s possible to track down this candidate - and many others like them!

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LinkedIn + ZoomInfo Recruiter: Better Data for Better Candidates

Check out our latest ebook for a guide to the in-depth, wide-ranging candidate and company data offered by ZoomInfo Recruiter — and make your next round of candidate searches faster, more efficient, and ultimately more successful.

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Reaching Unreachable Candidates

Speaker: Patrick Dempsey and Andrew Erpelding of ZoomInfo

Basic search: Easily search using keywords, job title, location, industry, and more. Advanced search: Narrow the search to find candidates using specialized filters like education, and current company technologies. We have added 10's of millions of personal emails and mobile records.