Indoor Media

JANUARY 2, 2019

What content has performed best for your blog? For us, content targeted toward our top categories of business has shown the best results. Since our blog is fairly new (started in the fall of 2017) we’ve been experimenting with different content topics, audiences, and writing styles. Here are our top 5 blog posts of 2018.

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Blog 2018 Coupons Advertising 78

Indoor Media

JANUARY 12, 2021

If your restaurant has a website, you’re halfway to creating a blog. Blogging is an effective way to reach hungry consumers in your area and build an audience. By publishing helpful and relevant content, your restaurant can increase its local influence and reach new customers and regulars alike.

Blog 78

Blog Coupons Advertising Influencer 78

Modern Restaurant Management

NOVEMBER 7, 2023

Restaurant brands around the world are finding that their audience is craving something more than pretty pictures of delectable dishes, but rather a need for community and discussion. The landscape of digital marketing is constantly evolving, presenting both challenges and opportunities for restaurant operators.

Marketing 201

Marketing Social Media SEO Front of House 201

7 Shifts

NOVEMBER 9, 2022

As a restaurant owner, you know how difficult it is to win a customer's attention and make them keep coming back to your restaurant. When done right, email marketing works wonders—you stay top of mind and increase order values. of customers make a monthly purchase based on marketing emails. 10 Restaurant Newsletter Ideas.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Goliath Consulting

MAY 31, 2023

Are you a restaurant owner or manager looking for ways to attract more customers and increase sales? This location-based marketing technique uses GPS or RFID technology to create a virtual boundary around a specific area, such as your restaurant’s location. How does Geo-fencing for Restaurants Work? What is Geo-fencing?

Point of Sale 78

Point of Sale Email Marketing Advertising Customer Experience 78

Modern Restaurant Management

OCTOBER 11, 2021

You set yourself up for success by finding the right niche for your restaurant. By focusing on niche marketing , your restaurant will flourish. What is Niche Marketing? Before you move forward with a communications strategy, it’s important to know what niche marketing is and why it’s important.

Marketing 195

Marketing Food Truck Fine Dining Fast Casual 195

7 Shifts

JANUARY 7, 2021

With a new year comes new challenges, and after the year for the industry that was 2020, we want to help set your restaurant up for success in 2021. As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. Which is where your restaurant marketing plan comes in.

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Modern Restaurant Management

OCTOBER 22, 2021

Seventy-two percent of people choose a restaurant based on comments and images shared by others on Facebook, according to a study by Social Media Monthly. This article will explore seven tips on using Facebook Ads to increase your market share of customers. Make Use of Location-Based Targeting.

Social Media 195

Social Media Advertising Events Customer Experience 195

7 Shifts

JANUARY 31, 2024

Managing a restaurant is a delicate routine—if we can even call it a routine. Managers are responsible for nearly every aspect of the restaurant and have to cover a variety of duties. In addition to their main duties, restaurant managers also have to contend with all the unwritten or hidden responsibilities that fall on them.

Management 397

Management Management Kitchen Safety Front of House 397

Chowly

APRIL 17, 2024

Introduction In the dynamic realm of restaurant marketing, two industry leaders, Targetable and Chowly, are forging a united path forward. Their recent insights, shared on a Hospitality Hangout podcast episode, shed light on innovative strategies tailored to improve digital marketing for SMBs.

Marketing 52

Marketing Social Media Email Marketing Online Ordering 52

Culinary Cues

MAY 23, 2021

We can easily apply Dickens profound human summary to the state of the restaurant industry today. Without a doubt, many would paint a bleak picture of troubled times for the restaurant segment. The restaurant industry has been keeping its wounds under wraps for decades, but the pandemic brought everything to an abrupt stop.

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Guest Recovery Front of House Employee Relations Food Truck 444

Goliath Consulting

AUGUST 24, 2023

In today’s competitive food industry, effective local restaurant marketing is the key to success. For restaurants seeking to increase their customer base, enhance visibility, and build long-lasting relationships with patrons, a well-rounded marketing strategy tailored to the local community is essential.

Loyalty Program 78

Loyalty Program Marketing Email Marketing SEO 78

Culinary Cues

DECEMBER 17, 2020

There are a number of reasons why restaurants fail – some are predictable and avoidable, while others can catch a business off guard. There have been well over 100,000 restaurants that have closed their doors permanently as a result of the pandemic. Many of these restaurants have been around for decades or even generations.

Uniforms 470

Uniforms Cash Management Brewery Consumer Goods 470

Goliath Consulting

JUNE 8, 2023

Welcome to the Goliath Consulting Group blog, where we share valuable insights and expert advice to help you excel in the competitive restaurant industry. In this article, we will unravel the key ingredients for running a highly successful restaurant.

Dietary Restrictions 78

Dietary Restrictions Email Marketing Social Media Customer Experience 78

Sling

DECEMBER 10, 2023

Note how the business manages its employees , markets its products, provides customer service , and develops its business model. Whether you want to open a bakery, a coffee shop , a cafe , or a restaurant , you’re going to have to operate under some very high standards. your target market). your target market).

Restaurant Law 78

Restaurant Law Customer Experience Customer Service Employee Relations 78

Next Restaurants

JULY 23, 2021

As a restaurant business owner, it is sometimes difficult to juggle operating and marketing your restaurant all at once. Indeed, there needs to be some kind of balance between the effort you invest into your restaurant on a daily basis and the energy you spend on promoting this restaurant.

SEO 176

SEO Website Management Email Marketing Social Media 176

Social Hospitality

MAY 18, 2020

It’s also because marketing teams have more opportunities to create innovative campaigns to boost sales. Anyone who runs a hotel or restaurant is a salesperson. Create Special Offers for Customers If it’s the peak of the season, you compete with all local restaurants and hotels. Know your specific target audience.

Hospitality 195

Hospitality Marketing Social Media Hotels 195

7 Shifts

JULY 10, 2020

Restaurants took a major hit from COVID-19 in 2020, with sales dropping by 79% in mid-March. If your restaurant was forced to shut down during the worst of the pandemic, then you’re not alone. Pssst, if this is your first opening, check out our blog on How to Start a Restaurant! ] 1 Set goals for the event ??

Events 351

Events Social Media Kitchen Safety Seating 351

7 Shifts

SEPTEMBER 10, 2021

Learn how to write a killer restaurant mission statement to be among the select few that can. Restaurant mission statements matter whether you're opening a restaurant or refreshing your brand. Your mission statement is the “why” of your business strategy and captures why your restaurant exists. The result? Here's how.

Fast Casual 370

Fast Casual Customer Service Customer Experience Back of House 370

Modern Restaurant Management

OCTOBER 4, 2021

Whether you’re handling marketing for a chain restaurant, or just trying to heighten the visibility of your own local mom and pop diner, here are seven pro tips for restaurant marketing that will give your eating establishment a much-needed boost. Accurate Brand Personality Representation. Color Choice Matters.

Marketing 188

Marketing Loyalty Program Social Media Online Ordering 188

Restaurant365

APRIL 16, 2021

Today, consumers want convenient and easy ways to order food from your restaurant. Statista notes that in 2020, 760 million users were using online ordering for their restaurant takeout and delivery orders, a 20% increase year-over-year. But, these can cost your restaurant quite a bit. Drives More Revenue. Consumers Expect It.

Online Ordering 78

Online Ordering Blog Ordering Front of House 78

Modern Restaurant Management

FEBRUARY 1, 2021

As businesses begin to plan their strategy for 2021, they’ll need to leverage as many marketing and PR trends that they can to better raise paid and organic brand awareness. For businesses in the restaurant industry especially, the COVID-19 crisis was no small hurdle. For restaurants, be open and honest in person and online.

2021 214

2021 SEO Marketing Social Media 214

Culinary Cues

JANUARY 6, 2020

An example in the restaurant business is a new chef in a property who is determined to radically change a menu to reflect his or her style without paying attention to those who will be affected. Tariffs, however do not simply impact the government target, they impact a series of stakeholders who are innocent recipients of devastating actions.

Government 244

Government Front of House Small Business Retail 244

Chowly

MARCH 14, 2024

Introduction In the dynamic world of restaurant ownership, gaining valuable insights and shared experiences can be akin to finding a rare gem. Our recent conversation with Chip Klose , a seasoned veteran in the industry, offered a deep dive into navigating the complexities of the restaurant business successfully.

Airlines 111

Airlines Sustainability Pricing Technology 111

Restaurant Engine

MARCH 15, 2023

Restaurants all over the country want similar things. Let’s look at seven ideas to increase your restaurant’s website traffic. #1: Here are some essential tips: Use keywords that relate to your restaurants. It takes diligence to create, plan, and write your blog posts. Blog posts are essential.

SEO 109

SEO Email Marketing Social Media Blog 109

The Restaurant Group

JUNE 25, 2022

Opening a New Restaurant. The restaurant industry is a lucrative one. People love to eat out, and with the right concept, your new restaurant could be a success. This blog post will outline some of the most critical factors you must consider before opening a new restaurant. Think of Your Restaurant’s Concept.

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2013 Advertising Food Supply Insurance 78

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. That’s why digital marketing is so important. Consider the fact that 30% of 18-35 year olds will actively avoid restaurants with a weak Instagram presence.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Culinary Cues

FEBRUARY 22, 2021

Ah…now is the time for everyone to start speculating about what the restaurant business will look like when all of this craziness is over. Restaurants cannot wait that long, no way, no how – this is the end of the world, as we know it. THE PURPOSE OF RESTAURANTS (Where do you want to fit). I know what you are thinking – WHAT!!!!

2022 375

2022 Food Truck Merchandise Point of Sale 375

The Restaurant Group

APRIL 21, 2024

Running a restaurant, whether it’s a fine dining, quick service, bar, bistro, or cafe venue, involves a gamut of essential activities. You may have an excellent menu or location but if your supply chain or marketing is half-baked, it could jeopardize your operations and earning potential.

Food Supply 78

Food Supply Fine Dining Seasonal Menu Equipment 78

Modern Restaurant Management

SEPTEMBER 2, 2022

Improving your restaurant’s SERP rankings can help generate more online visibility and subsequently more online sales. Six Tips to Improve Your Restaurant’s Local SERP Rankings. Here are six tips to help your restaurant’s local SERP rankings. Commercial intent is key when it comes to keywords for restaurants.

SEO 179

SEO Social Media Audits Point of Sale 179

The Rail

MARCH 7, 2023

By Sarah Jarosz, Contributor Social media has revolutionized how businesses market their products and services, and restaurants are no exception. Whether you're a small, local restaurant or a large, chain restaurant, social media can be a powerful tool to help you attract new customers and build brand awareness.

Social Media 119

Social Media Customer Experience Small Business Influencer 119

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 1) Produce A Food-Prep Video.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Next Restaurants

MARCH 8, 2022

We come across them every day inside restaurants or on sidewalks – these fun, charming, and rustic signs with funny quotes or mouthwatering menus that showcase a restaurant’s food style and make you stop dead in your tracks. . But first, a quick look at why restaurant chalkboard art is social media-friendly.

Social Media 124

Social Media Seasonal Menu Email Marketing Online Ordering 124

7 Shifts

JANUARY 31, 2024

Managing a restaurant is a delicate routine—if we can even call it a routine. Managers are responsible for nearly every aspect of the restaurant and have to cover a variety of duties. In addition to their main duties, restaurant managers also have to contend with all the unwritten or hidden responsibilities that fall on them.

Management 195

Management Management Kitchen Safety Front of House 195

Restaurant Engine

JANUARY 27, 2021

Bring a new group of patrons to your restaurants with lunch specials. This is a great target audience for your restaurant and a great way to build your business. In this article, we look at how daily lunch specials can drive new patrons at your restaurant. Choose Your Target Market. tweet this). tweet this).

Specials 116

Specials Mobile Ordering Catering Social Media 116

Modern Restaurant Management

MAY 21, 2020

Even though the COVID-19 pandemic persists across the globe, governments have started easing lockdown restrictions and allowing restaurants to reopen finally. High-end restaurants that tend to have a pricier menu should look to add more affordable items. Rid yourself of the non-essentials, get back to the basics, and work smart.

Social Media 214

Social Media Food Safety Cash Management Kitchen Safety 214

Modern Restaurant Management

MAY 21, 2021

A restaurant is only as good as the team behind the scenes. They bombard them with aggressive sales pitches and impersonal marketing campaigns, often driving away their best supporters altogether. For restaurants, this information could range from cooking, dining, and food preparation tips to local ingredient sourcing guides.

Social Media 201

Social Media Customer Experience Email Marketing Online Ordering 201