Goliath Consulting

JUNE 8, 2023

Welcome to the Goliath Consulting Group blog, where we share valuable insights and expert advice to help you excel in the competitive restaurant industry. Additionally, envision future growth opportunities, innovative menu additions, and effective marketing strategies to maintain a competitive edge.

Dietary Restrictions 78

Dietary Restrictions Email Marketing Social Media Customer Experience 78

Buzztime Business

DECEMBER 26, 2023

Resolution #3 – Improve Your Marketing ROI Marketing takes time and money. Save on both by making “marketing automation” one of your 2024 bar and restaurant goals. Or, set a “trigger” to email a coupon on the guest’s birthday. Or, set a “trigger” to email a coupon on the guest’s birthday.

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2024 Bar Email Marketing Loyalty Program 97

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book.

Marketing 420

Marketing 2020 SEO Loyalty Program 420

Modern Restaurant Management

DECEMBER 30, 2020

Marketing Moves to Make Now. Beyond waiting for Congress or the states to act, what can restaurants do from a marketing perspective, to maximize the likelihood of survival during the final four to six months of COVID? Franchise brands have the benefit of higher levels of awareness and national brand marketing dollars behind them.

Loyalty Program 209

Loyalty Program Email Marketing Online Ordering Employee Relations 209

7 Shifts

JANUARY 31, 2024

Metrics and sheets you'll need to track include cost of goods sold, labor costs, new operating income, profit, and (see below) inventory costs. Marketing & advertising It's your job to ensure the restaurant's seats are full, especially if you're not part of a massive franchise that benefits from corporate advertising.

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Management Management Kitchen Safety Front of House 195

Restaurant365

DECEMBER 4, 2020

Certainly, 2020 brought challenges for the restaurant industry that most owners and operators didn’t see coming. COVID-19 has prompted massive changes in how restaurants operate. Other restaurants had to shift operations to a limited-capacity model, adjusting labor and food costs to match new sales levels.

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2021 Operations Mobile Ordering Social Media 78

Bingage

JUNE 27, 2023

In this blog post, we will explore the best Shopify loyalty app that can enhance your e-commerce store’s customer loyalty and boost your sales. Personalize the widget, public reward page, and emails to maintain consistent branding and showcase your unique style.

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Loyalty Program Point of Sale Social Media Email Marketing 98

Goliath Consulting

JUNE 23, 2023

Artificial intelligence (AI) has emerged as a groundbreaking tool that is revolutionizing the way restaurants operate. With its ability to streamline operations, elevate customer experiences, and drive overall success, AI has become an indispensable asset for modern restaurants.

Email Marketing 78

Email Marketing Customer Experience Social Media Technology 78

7 Shifts

AUGUST 26, 2021

The fast-paced nature of the restaurant industry makes it difficult for owners and managers to sit down, let alone read reports, restaurant magazines and blog posts to gain industry knowledge. Company owner and podcast host Roger Beaudoin discusses a variety of topics ranging from branding and marketing to payroll and finances.

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Coaching Website Management Email Marketing Retail 195

Get Beyond

DECEMBER 15, 2023

In this blog, we’ll explore effective strategies for small business owners to maintain a healthy work-life balance during the holiday season, allowing you to fully embrace the festive spirit without compromising your business’s success. Subscribe to the Get Beyond Blog. Want more insightful resources?

Small Business 52

Small Business Email Marketing Social Media Communication 52

Goliath Consulting

MARCH 20, 2023

Purpose of opening a pop-up restaurant If you’re a chef or restaurateur looking to test the market for a new restaurant concept, gain money for charity, offer lower-cost gourmet food, or just looking for more creative freedom, opening a pop-up restaurant may be a reason to consider.

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Social Media Email Marketing Equipment Menu 78

Restaurant365

NOVEMBER 19, 2019

Becoming successful in the restaurant industry is difficult but staying ahead of operational challenges is even harder. To prepare for the new year, restaurant owners, operators, and managers need to start planning now. Here are the top 10 operational challenges restauranteurs should expect in 2020: 1.

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Operations 2020 Mobile Ordering Social Media 92

Goliath Consulting

MARCH 3, 2023

Examine your skillsets and experience you have acquired in the past to see if you’re comfortable with sales, marketing, managing, and more. If the market you plan to enter is saturated with similar businesses that sell the same product or market the same way, consider a different franchise.

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Franchise Franchising Email Marketing Document 78

Goliath Consulting

APRIL 4, 2023

Pizza Today , the leading magazine for pizzeria owners and operators, released its annual State of the Pizzeria Industry Report, which provides pizza professionals with a deep dive report of pizzeria insights, issues, and trends for 2023. The market segments up to 89% of the independent pizzeria market.

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2023 Fast Casual Point of Sale Email Marketing 78

Restaurant365

MARCH 4, 2022

This article was written by Katie Fairchild, Senior Vice President of Marketing at Restaurant365 and featured in Hospitality Technology. Review each listing for accuracy on name, address, phone, email, food type, and hours of operation for all locations. Offer a unique “subscribers only” incentive to increase your email base.

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SEO Email Marketing Website Management Consumer Goods 156

Culinary Cues

DECEMBER 30, 2019

Even the most loyal guest will start to drift away if they can’t depend on the service, the product, or the hours of operation. Before you close and shift hours of operation think completely about the potential domino effect. [] NOT INVESTING IN COMPETENT EMPLOYEES. Every operation that serves prepared food is your competition.

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Cash Management Point of Sale Leadership Website Management 266

The Restaurant Times

DECEMBER 8, 2021

The answer is smart marketing strategies. Marketing has been a central element in helping customers discover the restaurants that offer online food delivery services. 5 Marketing Channels Used By Middle East Restaurateurs. Social media, in this tech-savvy world, is a key asset when it comes to marketing campaigns.

Social Media 52

Social Media Marketing Email Marketing Tip Distribution 52

7 Shifts

FEBRUARY 26, 2021

What are the benefits of self-operated delivery for restaurants? Keep temperatures together —this may mean many bags or even packaging burgers separate from toppings For even more tips and tricks for takeout packaging, check out the MrTakeoutBags blog. Beyond the Order: Differentiation, Marketing, and Feedback ??

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Online Ordering Ordering Customer Service Food Order 341

Next Restaurants

JULY 23, 2021

As a restaurant business owner, it is sometimes difficult to juggle operating and marketing your restaurant all at once. Luckily, even beginners can easily get started with digital marketing by following a tried and true set of best practices that are used by so many others to great success. 3 Plan A Strong Content Strategy.

SEO 174

SEO Website Management Email Marketing Social Media 174

Modern Restaurant Management

MAY 21, 2021

They bombard them with aggressive sales pitches and impersonal marketing campaigns, often driving away their best supporters altogether. We’ve also included tips on how to keep them involved in your operational processes to improve their experience and keep them coming back for more. Build a Community for Your Brand.

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Social Media Customer Experience Email Marketing Online Ordering 199

Goliath Consulting

MAY 31, 2023

This location-based marketing technique uses GPS or RFID technology to create a virtual boundary around a specific area, such as your restaurant’s location. In this blog post, we’ll explore how geo-fencing can help your restaurant business and provide tips for implementing this strategy effectively. Look no further than geo-fencing!

Point of Sale 78

Point of Sale Email Marketing Customer Experience Advertising 78

7 Shifts

MARCH 27, 2020

states are forcing non-essential businesses to stop operations. However, many states that are forcing restaurants to stop their dine-in services are allowing them to operate as takeout and delivery-only establishments. A blog post explaining why you are closed when you expect to reopen is also a good idea.

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Social Media Restaurant Law Employee Relations Communication 312

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

Marketing 233

Marketing Social Media Food Safety Email Marketing 233

Culinary Cues

JUNE 16, 2020

Time will quickly tell as restaurants begin to open and operators try to coax back those cooks, chefs, and servers to an industry that still has a few warts that need to be addressed. Let’s start with a clean slate and lean back on some old marketing tools: [] BUILD ANTICIPATION. www.harvestamericacues.com BLOG.

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Social Media Entertainment Email Marketing Customer Experience 285

Modern Restaurant Management

APRIL 30, 2021

So it makes good business sense to revamp your marketing strategies. Today, examine the effects the pandemic has had on the restaurant and food service industry as well as five simple but effective marketing techniques to boost your local business. Five Local Marketing Strategies. Highlight Your Safety and Hygiene Protocols.

Marketing 226

Marketing Food Safety Social Media Small Business 226

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing, the business can’t receive its greatest rewards.

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Delivery Social Media Marketing Online Ordering 98

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing business can’t receive its greatest rewards. Be engaging on Social Media .

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Delivery Marketing Social Media SEO 98

EATER

FEBRUARY 8, 2021

Financial terms of the deal weren’t disclosed, but the Chowbotics team have all become DoorDash employees, and the company will operate independently within DoorDash. “We The robot is used by companies like universities, hospitals, and grocery stores, according to a blog post from DoorDash general manager Penn Daniel.

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Email Marketing 2014 Delivery Customer Service 117

The Rail

MARCH 21, 2023

By Andrea Abbondanza, Contributor In our previous QR blog post , we looked at seven reasons why your restaurant should start using QR codes and the immense benefits they provide both your guests and your staff. QR Code Placement in Restaurant QR code menus offer great versatility compared to traditional paper menus.

Social Media 111

Social Media Email Marketing Front of House Customer Experience 111

Modern Restaurant Management

JANUARY 13, 2020

Now that the new year is here, it’s the perfect time for restaurant operators to review their 2019 performance and identify areas that can be improved in 2020. Specifically, restaurant operators will want to look at data insights from their POS system, customer transactions, and payroll to identify 2020 goals.

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2020 Website Management Online Ordering Point of Sale 186

Goliath Consulting

AUGUST 1, 2023

In this blog, we will delve into the fascinating world of Japanese cuisine, exploring emerging trends, profitable concepts, and sharing invaluable insights that will help restaurant owners to successfully incorporate this delectable cuisine into their offerings. “Sushi Restaurants in the US – Market Size 2021.”

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Innovation Fine Dining Email Marketing 2021 78

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. What are they ordering?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Modern Restaurant Management

MARCH 19, 2020

Any restaurant or F&B business can leverage this form of marketing to their benefit, it just requires a little know-how in the realm of digital networking. This blog has done a great job of teaching you how to spot fake followers to avoid getting scammed. I Don’t Have Money for Expensive Influencers.

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Influencer Marketing Social Media Online Ordering 200

Bingage

MAY 6, 2023

In Today’s digital world, having an Ecommerce store on Shopify or otherwise means you have to focus on so many things which include customer acquisition, customer retention, and many more aspects to maintain your sales and reputation in the market. We will learn all these in detail on Shopify Customer loyalty in this blog.

Loyalty Program 52

Loyalty Program Email Marketing Point of Sale Social Media 52

ChowNow

JANUARY 6, 2021

In this blog, we’ve compiled tactics for restaurant success that will help you start 2021 on the right foot. If you shifted your restaurant operations in 2020 in favor of both takeout and delivery, you’ll want to keep delivery as one of your restaurant success tactics in 2021. Keep delivery on the table.

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2021 Mobile Ordering Online Ordering Download 148

Modern Restaurant Management

MAY 21, 2020

The news may raise concerns for both customers and operators alike because it’s no secret just how contagious COVID-19 can be in public places. Be open and transparent with your employees – tell them about the changes in your operations and use additional measures to keep your employees safe: Provide Safety Gear.

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Social Media Food Safety Cash Management Kitchen Safety 203

Chowly

APRIL 17, 2024

Introduction In the dynamic realm of restaurant marketing, two industry leaders, Targetable and Chowly, are forging a united path forward. Their recent insights, shared on a Hospitality Hangout podcast episode, shed light on innovative strategies tailored to improve digital marketing for SMBs. The journey begins with discoverability.

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Marketing Social Media Email Marketing Online Ordering 52