7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

Seating 221

Seating Email Marketing Marketing SEO 221

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

7 Shifts

JUNE 3, 2022

For the average restaurant, that means serving four more customers a day. Does your restaurant have core values that guide the customer and employee experience? Learn more about how Kelly McCutcheon and her team established Hopdoddy's core values in our blog post guide, and listen to Kelly on the podcast here.

Tip Distribution 397

Tip Distribution Email Marketing Communication Coaching 397

Bingage

JULY 18, 2023

Starting an online business is easy but the most difficult part is getting customers and increasing sales. You are here reading this blog means you are looking for ways to increase e-commerce sales. In this blog, we will talk about how to boost e-commerce sales and get new customers on the website.

Loyalty Program 69

Loyalty Program Email Marketing Social Media SEO 69

Bingage

JULY 18, 2023

Starting an online business is easy but the most difficult part is getting customers and increasing sales. You are here reading this blog means you are looking for ways to increase e-commerce sales. In this blog, we will talk about how to boost e-commerce sales and get new customers on the website.

Loyalty Program 61

Loyalty Program Email Marketing Social Media SEO 61

Goliath Consulting

AUGUST 24, 2023

In today’s competitive food industry, effective local restaurant marketing is the key to success. For restaurants seeking to increase their customer base, enhance visibility, and build long-lasting relationships with patrons, a well-rounded marketing strategy tailored to the local community is essential.

Loyalty Program 78

Loyalty Program Marketing Email Marketing SEO 78

Goliath Consulting

JUNE 8, 2023

Welcome to the Goliath Consulting Group blog, where we share valuable insights and expert advice to help you excel in the competitive restaurant industry. From conceptualizing your vision to providing exceptional customer experiences, these strategies will set you on the path to culinary triumph.

Dietary Restrictions 78

Dietary Restrictions Email Marketing Social Media Customer Experience 78

Bingage

JUNE 27, 2023

In today’s competitive e-commerce landscape, building a loyal customer base is crucial for the success of your online store. One effective way to foster customer loyalty is by implementing a well-designed loyalty program. Drive sales growth by incentivizing customers through referral rewards.

Loyalty Program 98

Loyalty Program Point of Sale Social Media Email Marketing 98

7 Shifts

SEPTEMBER 20, 2022

Here you'll find links to our favorite blog and support articles, information about 7shifts Academy, our social media profiles, and more. These resources are designed to help you excel. How to Become a Bartender : Learn how to become a bartender including the experience and skills you actually need in order to get the job you're after.

FOH 195

FOH BOH Social Media Fine Dining 195

Restaurant Engine

MARCH 15, 2023

Are you getting all the customers you want? The most important thing they generally want is more customers One key to increasing customers is to fine-tune your website and draw traffic to it. It takes diligence to create, plan, and write your blog posts. Blog posts are essential. How’s your website traffic?

SEO 109

SEO Email Marketing Social Media Blog 109

ChowNow

JANUARY 22, 2021

Now that you’ve invested in your own restaurant app for online ordering , your next question is likely, “How do I encourage my customers to use it?”. Incentivizing app downloads is important because it gives you a boost in visibility and customer loyalty. You could try offering a free item with your customers’ first app order.

Email Marketing 148

Email Marketing Mobile Ordering Social Media Download 148

Modern Restaurant Management

MAY 21, 2021

As an owner or manager, you’re already well aware that your team and your customers are the lifeblood of your enterprise. Considering your customers as part of your team may be an even more constructive approach. Just like your team, you need to engage with your customers. Many successful brands take a different approach.

Social Media 203

Social Media Customer Experience Email Marketing Online Ordering 203

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. So, where do you start?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Restaurant Engine

DECEMBER 28, 2022

When it comes to your restaurant website , you want to put your customer first. Design your website and add features that will enhance the overall customer experience. Putting your website visitors first is vital if you want to convert customers into diners. 3: Customer Reviews. 3: Customer Reviews.

Mobile Ordering 105

Mobile Ordering Online Ordering Customer Experience Customer Service 105

Next Restaurants

MAY 12, 2021

Bar marketing is all about that. Create an Email List. An email list is important for any sort of business, particularly for bars advertising. Emails can be used for multiple purposes, whether to invite for some event, present a menu update, or an upcoming giveaway, etc. Show the Magic of the Moment.

Bar 159

Bar Marketing Email Marketing Social Media 159

The Rail

MARCH 21, 2023

By Andrea Abbondanza, Contributor In our previous QR blog post , we looked at seven reasons why your restaurant should start using QR codes and the immense benefits they provide both your guests and your staff. It also saves time and improves the overall dining experience. This reduces the risk of spreading germs and viruses.

Social Media 111

Social Media Email Marketing Front of House Customer Experience 111

Goliath Consulting

AUGUST 1, 2023

For any successful restaurant, understanding what the customer desires is crucial. Dining Experience Innovations In addition to the food, the ambiance and design of a restaurant play a significant role in drawing customers. “Sushi Restaurants in the US – Market Size 2021.” ” Japan Today.

Innovation 78

Innovation Fine Dining Email Marketing 2021 78

Bingage

APRIL 15, 2023

Bringing Influencers marketing for your Ecommerce business on board this traditional word-of-mouth marketing by tapping into a pre-build audience. Whatever route you choose, Whatever channel you choose, you’ll find influencers everywhere, as Influencer marketing is getting bigger and bigger every day.

Influencer 98

Influencer Social Media Marketing Email Marketing 98

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. Basant Baruah, Senior Content Marketer, Beaconstac. An app-first experience for restaurant chains. Here are their insights.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Modern Restaurant Management

MAY 21, 2020

The news may raise concerns for both customers and operators alike because it’s no secret just how contagious COVID-19 can be in public places. With less inventory and even fewer customers coming in, we recommend that you widen your margins and revamp your offerings. Install Barriers at Reception. Protect Your Employees.

Social Media 215

Social Media Food Safety Cash Management Kitchen Safety 215

Chowly

APRIL 17, 2024

Introduction In the dynamic realm of restaurant marketing, two industry leaders, Targetable and Chowly, are forging a united path forward. Their recent insights, shared on a Hospitality Hangout podcast episode, shed light on innovative strategies tailored to improve digital marketing for SMBs. The journey begins with discoverability.

Marketing 52

Marketing Social Media Email Marketing Online Ordering 52

Next Restaurants

OCTOBER 31, 2019

It’s time to craft an attention-grabbing digital marketing campaign. Once guests arrive, hit them with delectable dishes, incredible service, and an unforgettable dining experience. With these restaurant industry marketing trends, guests will line up to try a slice of whatever you’re serving. The result?

Email Marketing 84

Email Marketing Marketing Loyalty Program Social Media 84

7 Shifts

FEBRUARY 26, 2021

This comes with two huge advantages: high margins and owned customer data. Owning your customer and delivery data is invaluable. Owning your customer and delivery data is invaluable. Even if a customer orders 100 times from you, there wouldn’t be a way for you to reach out and say thank you. Logistics and Delivery ??

Online Ordering 341

Online Ordering Ordering Customer Service Food Order 341

7 Shifts

MARCH 27, 2020

What measures can you take to make customers feel more comfortable ordering from you? Whether you decide to close your restaurant partially or fully, it’s important to communicate your decision properly to staff and customers. Make sure that staff know about your COVID-19 restaurant closure before customers do.

Social Media 312

Social Media Restaurant Law Employee Relations Communication 312

Bingage

MAY 6, 2023

In the fast-paced digital world, we live in today, running an e-commerce store on Shopify or any other platform requires careful attention to numerous aspects, including customer acquisition and retention. As a business owner, you know that your customers are the true heroes of your enterprise. Yes, that’s right!

Loyalty Program 52

Loyalty Program Email Marketing Point of Sale Customer Service 52

Indoor Media

SEPTEMBER 16, 2020

Once established and done consistently, it gives you credibility among your competitors and builds trust with your customers. Branding is the most powerful marketing tool you have and tells customers what they can expect from your services. It drives new customers in and keeps the old ones coming back.

Email Marketing 131

Email Marketing Advertising Customer Service Social Media 131

Goliath Consulting

MARCH 20, 2023

This limited availability creates buzz and a sense of urgency for potential customers to try and snag a few items from the menu before the pop-up restaurants disappear from a location close to them. Pop-up restaurants offer growth opportunities and money-saving solutions for chefs to experiment and see where to focus.

Social Media 78

Social Media Email Marketing Equipment Menu 78

Goliath Consulting

AUGUST 2, 2022

As lockdown restrictions were lifted, restaurant owners expected some customers to return in person while still following safety measures. However, with most marketing-related things, restaurants must make consumers aware of their delivery, takeout, and online ordering services. How to build an off-premise dining experience.

Delivery 78

Delivery Online Ordering Food Website Management 78

Restaurant Engine

FEBRUARY 22, 2023

That’s a large majority of your customers. This is one of the many reasons your website is the centerpiece of your marketing efforts. If your website doesn’t load for users within that magic mark, you risk losing potential customers. Doing this helps improve the overall user experience.

Website Management 110

Website Management Social Media SEO Email Marketing 110

Restaurant Engine

DECEMBER 23, 2020

Restaurant customers in 2021 are going to be looking for contactless options when they frequent your restaurant. This keeps your customers and your employees safer. In addition, for customers calling in or ordering on your website, considering offering options for your customers to pay in a no contact manner.

2021 111

2021 Online Ordering Fine Dining Mobile Ordering 111

Restaurant Engine

JANUARY 13, 2021

Is social media marketing on the menu for your restaurant’s marketing plan? Not only are you responsible for staff, your menu, your customers, and keeping everything moving, you are responsible for marketing your restaurant in the best way possible. Your customers want to see how you prepare your food. tweet this).

Social Media 98

Social Media Marketing Email Marketing Coupons 98

Restaurant Engine

MARCH 10, 2021

Coupons can bring in repeat customers to your restaurant. As a restaurant owner or manager, you want to drive new customers into your restaurant. You may also want to increase the loyalty and retention rate of your current customers. One option that hits both of those marketing goals is the restaurant coupon. tweet this).

Coupons 80

Coupons Email Marketing Social Media Website Management 80

Modern Restaurant Management

OCTOBER 31, 2019

This blog will steer you in the right direction. Allow Customers to Make Reservations Online. Adding a simple widget like Open Table’s Make a Reservation for customers brings several advantages. Promotions help get first time customers in the door. Email isn’t going away. Offer Online Promotions.

SEO 127

SEO Social Media Email Marketing Point of Sale 127

Restaurant Engine

SEPTEMBER 23, 2020

This is a common problem for both new and established restaurants, and it all comes down to marketing. In this article, let’s look at 2020 restaurant marketing trends for your best year yet, and so you don’t have to ask, “Where are my diners?”. Have Someone Dedicated to Marketing. Offer a Wi-Fi Exchange. Offer Delivery.

2020 94

2020 Marketing Email Marketing Social Media 94

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 1) Produce A Food-Prep Video.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Open for Business

NOVEMBER 21, 2022

Employees can earn gift cards or you can customize the rewards. You know social media is an important marketing tool for restaurants. If you’re trying to stay on top of industry news, the latest in technology , or food trends, you likely have a slew of websites and blogs you read on the regular. Agorapulse.

Food Safety 78

Food Safety Email Marketing Mobile Ordering Website Management 78

Restaurant Engine

AUGUST 12, 2020

Online ordering is perfect for upselling customers. Today’s restaurant customer wants what they want when they want it. Your customers believe that your restaurant should be available with an online ordering system when they want to use it. Another tip to consider is the overall customer experience on your website.

Online Ordering 89

Online Ordering Ordering Loyalty Program Email Marketing 89