7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Table of Contents.

Seating 222

Seating Email Marketing Marketing SEO 222

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. So, where do you start?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. Not convinced?

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. Basant Baruah, Senior Content Marketer, Beaconstac. An app-first experience for restaurant chains. Here are their insights.

Marketing 233

Marketing Social Media Food Safety Email Marketing 233

Modern Restaurant Management

DECEMBER 10, 2021

While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customer service, you will still struggle to build a customer base without promoting it. The fact is that running a successful restaurant is more than just offering good food and good service. Emphasize Best-Selling Items.

Marketing 219

Marketing SEO Front of House Website Management 219

Modern Restaurant Management

JANUARY 22, 2024

But precisely, how can you determine what customers want? How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? Businesses must remain ahead of the curve by checking all the correct boxes as customer tastes evolve at an unparalleled pace.

Loyalty Program 142

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 142

Modern Restaurant Management

APRIL 30, 2021

Consumers and customers have changed their behavior due to the events of the previous year. So it makes good business sense to revamp your marketing strategies. Focus on changing the processes of your restaurant to accommodate the new realities and to reach out to customers living in your local areas.

Marketing 226

Marketing Food Safety Social Media Small Business 226

Next Restaurants

AUGUST 2, 2022

However, if you want to maximize the returns on this new revenue stream, you must know how to market the service effectively. Depending on your location, size, and amenities, you may be able to charge up to $500 per hour, and perhaps more if you offer specialized services or are in a high-demand period. Marketing Your Venue.

Events 137

Events Marketing Social Media Customer Service 137

7 Shifts

JANUARY 31, 2024

This includes greeting guests and thanking them for their patronage, conducting tableside checks, and resolving any customer complaints quickly, effectively, and empathetically. The best restaurant managers take customer service a step further, recognizing regulars and personalizing service for a more memorable guest experience.

Management 398

Management Management Kitchen Safety Front of House 398

Clover - Restaurants

MAY 10, 2024

Digital marketing efforts like social media, email marketing, pay-per-click advertising, and search engine optimization can help you build a strong presence online. Digital marketing also helps you build stronger relationships with your current customers. 57% of consumers looked at restaurant reviews.

Marketing 52

Marketing Email Marketing Social Media POS 52

Izettle

MARCH 28, 2019

The customer is king! The customer is always right! The customer is yeah, yeah, we get it! It’s no secret how important customers are to a growing business. But have you ever thought about how you could better connect with your customers? How could it improve customer satisfaction?

Customer Experience 45

Customer Experience Customer Service Point of Sale Consumer Goods 45

Chowly

APRIL 17, 2024

Introduction In the dynamic realm of restaurant marketing, two industry leaders, Targetable and Chowly, are forging a united path forward. Their recent insights, shared on a Hospitality Hangout podcast episode, shed light on innovative strategies tailored to improve digital marketing for SMBs. The journey begins with discoverability.

Marketing 52

Marketing Social Media Email Marketing Online Ordering 52

Culinary Cues

JANUARY 8, 2021

Sometimes the change curve can be mapped out allowing ample time to gear up with new skills, new products, new methods of production, and a laser focused marketing strategy, while on occasion, something environmental takes place that forces a more immediate response. Think about the technology sector as a prime example.

2021 461

2021 Social Media Kitchen Safety Restaurant Law 461

7 Shifts

SEPTEMBER 10, 2021

It articulates what you do for customers, employees, and owners (your goals) and clarifies what you offer a specific market segment (your strategy). They describe what you do for customers, employees, and owners (your goals) and clarify what you offer for a specific market segment (your strategy). The result? Achievable.

Fast Casual 370

Fast Casual Customer Service Customer Experience Back of House 370

Izettle

MARCH 28, 2019

The customer is king! The customer is always right! The customer is yeah, yeah, we get it! It’s no secret how important customers are to a growing business. But have you ever thought about how you could better connect with your customers? How could it improve customer satisfaction?

Customer Experience 40

Customer Experience Customer Service Point of Sale Consumer Goods 40

Bingage

APRIL 16, 2024

Earning customer loyalty takes time and effort! but the first and most important step is to choose the best loyalty program which can help to gain customer loyalty, engagement, retention and of course revenue generation. It provides an omnichannel marketing platform for businesses including SMS, Whatsapp marketing, email marketing etc.

Loyalty Program 105

Loyalty Program 2024 Email Marketing Coupons 105

Bingage

APRIL 15, 2023

Bringing Influencers marketing for your Ecommerce business on board this traditional word-of-mouth marketing by tapping into a pre-build audience. Whatever route you choose, Whatever channel you choose, you’ll find influencers everywhere, as Influencer marketing is getting bigger and bigger every day.

Influencer 98

Influencer Social Media Marketing Email Marketing 98

Bingage

APRIL 16, 2024

Earning customer loyalty takes time and effort! but the first and most important step is to choose the best loyalty program which can help to gain customer loyalty, engagement, retention and of course revenue generation. It provides an omnichannel marketing platform for businesses including SMS, Whatsapp marketing, email marketing etc.

Loyalty Program 104

Loyalty Program 2024 Email Marketing Coupons 104

Bingage

MAY 24, 2022

It’s no secret that the customer experience is one of the most important parts of running a restaurant. If you don’t have happy customers, they won’t come back! There is a gap between customers and business. The problem is there are lacking in customer engagement. It’s pretty simple math.

Customer Experience 52

Customer Experience Email Marketing Loyalty Program Demo 52

Bingage

FEBRUARY 20, 2023

One of the easiest techniques to do this is through Restaurant Upselling, or making your existing customers repeat customers. Upselling is much more than sales; it requires knowledge,experience ans smart work. In this blog we have covered different techniques that will help you boat your restaurant’s revenue.

Customer Experience 52

Customer Experience Customer Service Technology Small Business 52

Indoor Media

JULY 27, 2017

When you own a growing restaurant, every day you strive to create a friendly atmosphere and be a part of your customers’ daily routines or perhaps even lifelong memories. This includes new restaurant marketing ideas and even operational tips. They understand that customers are becoming more and more dependent on technology.

Blog 88

Blog Marketing SEO Website Management 88

Culinary Cues

AUGUST 9, 2021

The goal of every restaurant and every chef is to create memorable experiences for the guest. Wow visuals on the plate and in the dining room, wow views from every seat, wow service, and of course – wow flavors on the plate. Guests will return when the effort expended to create memorable complete dining experiences is front and center.

Front of House 473

Front of House Customer Experience Workshop Dine-in 473

Culinary Cues

AUGUST 22, 2022

The restaurants in this storyline boasted menus that changed nearly every day depending on what could be found in local open markets and from friendly farmers and those who raised livestock. The food was, of course excellent, but more importantly reflective of the region and its history and the experiences of the chef. author unknown.

Seating 440

Seating Front of House Back of House Cash Management 440

Culinary Cues

JANUARY 11, 2022

People who enter the restaurant business are typically individuals with a number of experiences working in other restaurants in positions from entry level to management. Those who try to become restaurateurs without this breadth of experience are in for a rude awakening. www.harvestamericacues.com BLOG. CAFÉ Talks Podcast.

Customer Experience 365

Customer Experience Café Training Hospitality 365

Culinary Cues

SEPTEMBER 15, 2022

We can all choose to be great at what we do; choose to master our craft and create outstanding experiences for guests and co-workers alike, or we can choose to shrug our shoulders and surrender to mediocrity. Some mediocre operations may experience a false sense of euphoria simply because of supply and demand. Plain and simple.

Fine Dining 390

Fine Dining Front of House Customer Service Customer Experience 390

Culinary Cues

MAY 15, 2021

Even through the most challenging and tragic experiences, when the lessons are quite vivid – we quickly push aside the need to change in favor of a return to what is considered “normal”. Our menus are too large: The days when the way to customer satisfaction was through extensive variety are probably gone.

Customer Experience 385

Customer Experience Cash Management Customer Service Front of House 385

Culinary Cues

FEBRUARY 22, 2021

To nourish and provide sustenance To offer convenience To provide a forum for conversation To create opportunities for gatherings To reward customers To provide an outlet for chef creativity To complete a neighborhood or destination To rock customers world. There may be more reasons, but these are the most common.

2022 374

2022 Food Truck Merchandise Point of Sale 374

Culinary Cues

SEPTEMBER 26, 2020

What needs to be addressed is: “ How do we build trust among customers, trust that the restaurant will keep them safe, and how do we generate enough sales and in turn – profit, to keep the operation moving forward? Your employees know that this is not the best way to start a dining experience. Ask your staff!

Kitchen Safety 330

Kitchen Safety Back of House Front of House Customer Experience 330

7 Shifts

NOVEMBER 9, 2022

As a restaurant owner, you know how difficult it is to win a customer's attention and make them keep coming back to your restaurant. Consumer-facing industries like food & beverage see more short-term purchases based on emotional triggers—which means maintaining a healthy bottom line becomes a challenge without a dedicated customer base.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 1) Produce A Food-Prep Video.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Indoor Media

JUNE 28, 2019

When you consider how quickly things change in marketing from social media trends to changes that Google makes, to the competition that comes into your local area – there’s a lot to do and many things to keep an eye on. As a mechanic, your expertise may not be in marketing. What can you do to keep up? Auto Shop Owner.

Blog 60

Blog Marketing Franchise Franchising 60

Culinary Cues

APRIL 8, 2020

If you are a professional you should know that this label signifies that you have embraced certain characteristics and beliefs that are highly marketable. THIS IS HIGHLY MARKETABLE IN ANY INDUSTRY. [] ORGANIZATION. THIS IS HIGHLY MARKETABLE IN ANY INDUSTRY. [] PLANNING.

Communication 467

Communication Food Supply Customer Service Small Business 467

Restaurant365

DECEMBER 6, 2019

Your servers are constantly on the go – every second matters when it comes to turning tables and providing high-quality service to your guests. A Mobile POS Speeds Up Service and Decreases Table Turn Times. The data scientists at Upserve found that their restaurant customers using a mobile POS saw a 50% quicker order-to-table time.

POS 117

POS Blog Mobile Ordering Front of House 117

Culinary Cues

APRIL 30, 2020

Whichever side of the question you find yourself on – there is no denying that the constraints will be significant, customers will be very leery about entering a restaurant, and initial sales will never be enough to keep a restaurant solvent. This is absolutely essential if you want your customers to return.

Point of Sale 304

Point of Sale Customer Service Customer Experience Cash Management 304

Culinary Cues

OCTOBER 24, 2020

These aspects include: décor, skill level of staff, style of service, pricing, profit, type of vendors selected, kitchen layout, equipment selection, marketing and advertising, pay scales, dining room seating, type of china, glassware and flatware, even the location and color scheme for the exterior of the restaurant.

Menu 386

Menu Seasonal Menu Front of House Café 386

Next Restaurants

MAY 12, 2021

Bar marketing is all about that. Or maybe your chef wants to talk about how he got the best pork in the market and fried it for visitors. They allow potential customers to discover your posts as well as offer their own experiences in your bar. As restaurant marketing is impossible without photos and videos.

Bar 159

Bar Marketing Email Marketing Social Media 159

Culinary Cues

JANUARY 23, 2021

How you approach profit will determine what your physical plant will look like, the scope of sophistication in your kitchen, who your vendors will be, how many employees you will hire and the depth of their experience, where you advertise and how much you invest in that, your table top appointments, and even your hours of operation.

Point of Sale 450

Point of Sale Front of House Back of House Fine Dining 450